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Generac

National Business Development Manager

Generac

. Develop, implement, and execute strategies for new revenue generation in the assigned industry .

Posted 11/6/2026full-timeCorona • California • United StatesMid-LevelSenior💰 $140,000 - $180,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in developing and executing strategic sales plans to drive revenue generation while managing cross-functional teams and building strong customer relationships. Proficient in financial analysis and forecasting to achieve budgetary and performance objectives.

Highest-signal resume keywords
Sales Strategy DevelopmentCross-Functional LeadershipCustomer Relationship ManagementNegotiation SkillsFinancial Analysis

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales ExperienceFinancial ForecastingProposal DevelopmentContract NegotiationSales Pipeline Management
Soft Skills
Excellent Communication SkillsPresentation SkillsOrganizational SkillsIndependent Work AbilityCustomer Service Execution
Certifications & Qualifications
Bachelor’s Degree
Industry Keywords
Revenue GenerationNational AccountsC-Level EngagementMatrix LeadershipSales Trends Analysis

About the role

Key responsibilities & impact
  • Develop, implement, and execute strategies for new revenue generation in the assigned industry
  • Call on prospect customers at all levels of the client organization, including C-level, Procurement, and Field Service
  • Assess customer needs and develop proposals, including customized and complex technical bids
  • Establish new customers as national accounts
  • Provide technical support post-sale
  • Achieve financial targets
  • Lead cross-functional teams throughout the sales cycle
  • Develop and implement strategic sales plans focused on new revenue generation
  • Expand Generac business in new areas
  • Develop broad and deep relationships with new customers
  • Negotiate and close contracts
  • Grow revenue in the assigned industry vertical and achieve contribution margin targets
  • Implement placement of new and existing products and programs with prospective customers
  • Supervise cross-functional personnel to meet performance objectives and customer expectations
  • Drive customer service execution and issue resolution
  • Analyze the business environment to implement new customer service strategies
  • Develop metrics for financial forecasting and resource allocation
  • Forecast, develop, manage, and achieve the budget
  • Manage the sales pipeline
  • Analyze and review sales trends to identify opportunities and threats
  • Act independently under the direction of the Senior Director Sales

Requirements

What you’ll need
  • Bachelor’s degree or equivalent experience
  • 5 years of sales experience selling directly into the assigned industry
  • Ability to travel up to 50%
  • Significant established relationships in assigned industry (preferred)
  • 5 years of matrix or cross-functional leadership experience in Sales (preferred)
  • Excellent verbal and written communication skills
  • Excellent presentation skills
  • Excellent negotiation skills
  • Organizational skills
  • Ability to work independently in an entrepreneurial culture
  • Ability to analyze financials
  • Knowledge of the internal processes and systems that support sales accounts
  • Ability to occasionally lift up to 25 pounds

Benefits

Comp & perks
  • Variable compensation including short-term and long-term incentives