Digital Campaign Specialist

Genius Monkey

. Build and manage campaign strategies across multiple verticals, channels, and ad formats, including display, video, CTV/OTT, native, DOOH and social .

Posted 11/9/2026full-timeRemote • Arizona • United StatesJunior💰 $60,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and managing multi-channel campaign strategies, optimizing for client KPIs, and leveraging AI tools for audience insights and creative testing. Strong analytical skills support data-driven decision-making in advertising.

Highest-signal resume keywords

Campaign Strategy DevelopmentGoogle Ads CertificationData-Driven Decision MakingAI-Driven Bidding StrategiesHands-On Experience with Display Advertising

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationAudience TargetingKPI ManagementPerformance MaxAdvantage+Conversion Rate OptimizationData AnalysisCreative TestingReportingBrand Safety Monitoring

Soft Skills

Analytical SkillsPassion for Marketing StrategyIntuition in Decision Making

Tools & Technologies

Google AdsDV360Y!DSPTTDMicrosoft AdsAmazon DSPConnected TVRetail Media NetworksAI Tools

Certifications & Qualifications

Google Ads CertificationDV360 Certification

Industry Keywords

Display AdvertisingVideo AdvertisingCTV AdvertisingDOOH AdvertisingSocial AdvertisingAudience LimitationsCampaign TrackingFirst-Party DataContextual TargetingConsent-Based Signals

About the role

Key responsibilities & impact

Build and manage campaign strategies across multiple verticals, channels, and ad formats, including display, video, CTV/OTT, native, DOOH and social
Learn targeting best practices and audience limitations of multiple ad networks, including Google Ads, DV360, Y!DSP, TTD, Microsoft Ads, Amazon DSP, and others
Optimize toward client KPIs such as ROAS, CPA, and conversion rate using platform automation and hands-on adjustments
Partner with account management and client development teams to set clear goals and maximize advertising spend
Plan, run, and track campaigns across established and emerging channels, including connected TV and retail media networks
Monitor delivery, pacing, and brand safety to ensure campaigns run as expected and meet targeting objectives
Use AI tools for audience research, creative testing, reporting, and insights
Adapt targeting using first-party data, contextual targeting, and consent-based signals

Requirements

What you’ll need

A passion for marketing strategy and learning new platforms
Hands-on experience with display, video, CTV, DOOH and social advertising
Strong analytical skills, with good instincts for making data-backed decisions
BA or BS plus 1-2 years of comparable experience, or 3+ years of comparable experience
Google Ads/DV360 certification required
Other network and DSP certifications a plus
Working knowledge of AI-driven bidding strategies like Performance Max and Advantage+ (and when to override them)
Ability to make sound marketing decisions from a combination of intuition and data-driven results

Benefits

Comp & perks

Exceptional health, dental, and vision benefits
401(k) plan with employer matching
Quarterly bonus plan
2 weeks paid time off, 3 weeks after 2 years