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Senior Manager, Omnichannel Strategy – Digital Transformation
Gilead Sciences. Own Gilead's corporate engagement plan, including content approach, publishing cadence, and channel mix .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in corporate engagement and content management, with a strong focus on social media strategy, performance optimization, and stakeholder collaboration. Proficient in managing creative production and ensuring compliance within regulated environments.
Highest-signal resume keywords
Corporate Social Media ManagementContent Strategy DevelopmentAdobe Creative Suite ProficiencyPaid Media Mechanics KnowledgeStakeholder Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content Calendar ManagementCreative Brief WritingSocial Asset ProductionCampaign AnalyticsQuality Control for CreativePerformance ReportingSocial Listening Program ManagementBrand Safety ComplianceReputation ManagementEnd-to-End Channel Ownership
Soft Skills
Creative JudgmentCollaboration SkillsPeople LeadershipAdvising Senior LeadersCommunication Skills
Tools & Technologies
SprinklrSprout SocialBrandwatchTalkwalkerGA4
Industry Keywords
Public AffairsCorporate CommunicationsPharmaceutical IndustryBiotech IndustryRegulated Industry
About the role
Key responsibilities & impact- Own Gilead's corporate engagement plan, including content approach, publishing cadence, and channel mix
- Manage the corporate content calendar across owned social and engagement channels
- Translate corporate narrative and Public Affairs priorities into channel-appropriate execution
- Serve as the internal subject-matter expert and day-to-day point of contact for corporate engagement
- Write creative briefs and maintain quality standards for agency output
- Direct agency partners across creative production and social content, managing scope, timelines, revisions, and delivery
- Produce light social assets in-house using established brand templates
- Brief creative into paid campaigns and coordinate execution with media owners and agencies
- Quality-control creative and placements for brand safety, adjacency, and format compliance
- Interpret cross-channel performance and optimize future campaigns
- Manage the social listening program, monitoring agency, queries, competitor set, and reporting cadence
- Translate listening insights into content opportunities and competitive context
- Escalate emerging reputational risks to Public Affairs leadership and Corporate Communications
- Own corporate channel performance reporting against the enterprise measurement framework
- Adjust content mix, cadence, and creative approach using performance data
- Create inclusion, develop talent, and empower teams as a people leader
Requirements
What you’ll need- Bachelor's Degree and Eight Years' Experience OR Master's Degree and Six Years' Experience
- 5+ years in corporate social, digital communications, or content and channel management
- Demonstrated end-to-end ownership of a corporate or brand channel
- Working knowledge of paid media mechanics across paid social, paid search, programmatic display, native, and video
- Strong editorial and creative judgment
- Background in public affairs, corporate communications, or reputation management
- Practical production capability with brand templates and platform-native formats
- Working fluency in Adobe Creative Suite or equivalent
- Experience with enterprise social publishing and listening platforms such as Sprinklr, Sprout Social, Brandwatch, or Talkwalker
- Comfort with web and campaign analytics such as GA4 and platform-native reporting
- Experience operating within Legal, Medical, and Regulatory review and governance workflows
- Experience in pharmaceutical, biotech, or another regulated industry
- Familiarity with policy, health-trade, or advocacy media environments
- Experience supporting a global or highly matrixed corporate environment
- Excellent collaboration and stakeholder-management skills, including advising senior leaders
Benefits
Comp & perks- Discretionary annual bonus
- Discretionary stock-based long-term incentives
- Paid time off
- Company-sponsored medical insurance
- Company-sponsored dental insurance
- Company-sponsored vision insurance
- Company-sponsored life insurance
- Reasonable accommodation assistance during the application process