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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing audience-first content strategies and managing online communities, with a strong focus on engagement, analytics, and campaign effectiveness. Proficient in utilizing social media tools and platforms to create impactful content and foster community growth.
Highest-signal resume keywords
Social Media Content CreationAudience Engagement StrategiesSocial Media AnalyticsProject Management SoftwareCommunity Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content Strategy DevelopmentSocial Media AnalyticsWriting and EditingCampaign PlanningAudience Research
Soft Skills
EmpathyProfessionalismCollaboration
Tools & Technologies
Sprout SocialFacebookInstagramLinkedInYouTubeAsanaNotionAirtableJIRA
Industry Keywords
Social Media ManagementCommunity BuildingContent PublishingDigital TrendsKPI Reporting
About the role
Key responsibilities & impact- Own the social content process from ideation through publishing
- Develop audience-first content strategies and creative briefs
- Partner with internal teams, external organizations, and community advocates to uncover and craft stories
- Create content that sparks conversation, encourages sharing, and builds community
- Engage across comments, direct messages, and owned communities
- Use social listening and audience research to understand audience interests
- Create strategies to turn new audiences into loyal followers
- Identify engagement opportunities with creators, organizations, and aligned communities
- Measure audience growth, test new ideas, and improve follower acquisition
- Plan and execute monthly and quarterly campaigns
- Use AI to accelerate research, planning, and execution
- Monitor digital and industry trends and best practices
- Summarize sentiment shifts to inform content and engagement strategies
- Report campaign effectiveness, KPIs, and value delivered, surfacing actionable insights
- Respond to negative feedback and public conflict with empathy and professionalism
- Build and manage community spaces such as Facebook Groups
- Report to the Social Media Manager
Requirements
What you’ll need- Bachelor’s degree in Marketing, Communications, or related field (preferred)
- 3–5 years creating high-performing social media content and managing online communities
- Portfolio highlighting some of your best work (please include password)
- Proficiency with Sprout Social, Facebook, Instagram, LinkedIn, and YouTube
- Strong writing and editing skills, including crafting engaging and authentic social media comments and content captions
- Experience with social media analytics and reporting tools
- Experience with project management software such as Asana, Notion, Airtable, or JIRA
- Experience in sales (preferred)
Benefits
Comp & perks- Competitive pay
- Full benefits
- Flexible PTO
- Amazing perks
- Virtual team environment
- Opportunity to work with purpose-driven, award-winning professionals
