Marketing Strategist

Giving Home Healthcare

. Lead and execute comprehensive marketing strategies for assigned territories .

Posted 10/22/2026full-timeAustin • Texas • United StatesMid-LevelSenior💰 $100 - $115 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing comprehensive omni-channel marketing strategies tailored to regional needs, with a strong focus on data-driven decision-making and budget management. Proven ability to collaborate effectively across teams and manage multiple projects to drive measurable results.

Highest-signal resume keywords

Omni-Channel Marketing StrategyEvent Planning and ExecutionDigital Marketing PrinciplesCRM and Marketing Automation PlatformsAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Strategy DevelopmentMarket ResearchCampaign Performance AnalysisBudget ManagementProject Management

Soft Skills

Communication SkillsInterpersonal SkillsCollaboration SkillsPresentation SkillsInfluencing Skills

Tools & Technologies

SalesforceMarketing Automation Platforms

Industry Keywords

Regional MarketingPatient ExperienceMulti-Channel MarketingCompetitive AnalysisMarketing Trends

About the role

Key responsibilities & impact

Lead and execute comprehensive marketing strategies for assigned territories
Develop integrated, multi-channel marketing strategies tailored to regional needs and opportunities
Create seamless patient experiences across digital, traditional, and experiential touchpoints
Manage traditional marketing activities, including print advertising, direct mail, and local partnerships
Collaborate with the Creative Director on messaging and design
Plan, coordinate, and execute regional events, trade shows, expos, luncheons, and patient appreciation initiatives
Generate concepts to drive referral opportunities across assigned regions
Collaborate with regional outreach and cross-functional teams to align initiatives with growth and expansion goals
Conduct market research and competitive analysis
Manage regional marketing budgets and maximize ROI
Track, analyze, and report campaign performance, providing optimization recommendations
Build relationships with regional sales leadership, local partners, and vendors
Stay current on marketing trends, technologies, and best practices
Act as primary point of contact for assigned regions and ensure alignment with business objectives

Requirements

What you’ll need

Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field required
Minimum 6-10 years of experience in a strategic marketing position with significant focus on regional marketing strategy and execution
Demonstrated success developing and implementing omni-channel marketing strategies that drive measurable results
Experience planning and executing a variety of events, both large and small, focused on specific marketing objectives
Strong understanding of digital marketing principles and best practices, with hands-on experience managing various digital channels
Excellent analytical skills and ability to interpret data, generate insights, and make data-driven decisions
Strong project management skills; ability to manage multiple projects simultaneously and meet deadlines
Exceptional communication, presentation, and interpersonal skills; ability to influence and collaborate effectively across teams and levels
Expertise with CRM and marketing automation platforms, including Salesforce, required
Experience managing and optimizing marketing budgets
Ability to travel 20–30%
Flexibility to work extended hours as needed

Benefits

Comp & perks

Competitive benefits and compensation
Tools and opportunities to grow and advance careers
Inclusive and equitable work environment
Equal opportunity employment practices
Transparent compensation practices