Marketing Communications Manager

GoMining

. Own a single, company-wide marketing communications calendar covering product launches, feature releases, campaigns, promotions and announcements, with owners and dates.

Posted 10/7/2026full-timeRemote • Georgia, Serbia, Armenia, CyprusMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing communications and product marketing with a strong focus on multi-channel campaign management, creative writing, and project management. Proficient in translating complex product mechanics into accessible messaging while ensuring compliance with advertising regulations.

Highest-signal resume keywords

Marketing CommunicationsProduct MarketingProject ManagementData LiteracyMulti-Channel Launches

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Creative WritingEditingCampaign ManagementDependency TrackingMessaging ArchitectureAnalyticsContent BriefsMarket CommunicationsFinancial Promotion RequirementsCopywriting

Soft Skills

PrioritizationStakeholder ManagementCreative JudgmentCollaborationCommunication

Tools & Technologies

CRMAnalytics ToolsContent Management SystemsProject Management Software

Industry Keywords

FintechCryptoWeb3Brand CommunicationsIntegrated CampaignsConsumer AppAdvertising RestrictionsNeobankingPaymentsInvestment Products

Tech Stack

Tools & technologies

Web3

About the role

Key responsibilities & impact

Own a single, company-wide marketing communications calendar covering product launches, feature releases, campaigns, promotions and announcements, with owners and dates.
Run product and brand launches end to end, turning go-to-market input into channel plans across CRM, in-product surfaces, community, social, website and blog, app stores, paid support assets and PR.
Write creative and content briefs with clear deliverables and deadlines.
Serve as the single window into the design and production team; prioritise, sequence and unblock requests.
Track dependencies across product, legal, compliance and finance to ensure assets are approved and live on schedule.
Coordinate joint communications with partners, collaborations and sponsorships.
Pull post-campaign results with analytics and CRM teams, run retrospectives and apply learnings to future briefs.
Build and maintain messaging architecture across GoMining's product portfolio.
Translate technical and financial mechanics into accessible copy.
Review outgoing communications for tone-of-voice and message consistency.
Maintain messaging documents, key-message one-pagers, FAQs, objection handling and launch templates.
Write and edit launch announcements, product pages, campaign concepts, executive materials and partner-facing materials.
Work with legal and compliance on advertising and financial-promotion requirements across channels and jurisdictions.
Track competitor and crypto/fintech market communications.

Requirements

What you’ll need

4+ years in marketing communications, product marketing, integrated campaigns or brand communications — in-house at a fintech, marketplace, consumer app or scale-up, or agency-side with comparable clients.
Proven end-to-end ownership of multi-channel launches: you can walk us through campaigns you ran from brief to results, and say honestly what worked and what didn't.
Strong writing and editing in English (C1+). You'll be assessed on real copy, not on adjectives in a CV.
Genuine project management ability — prioritisation, dependency tracking, working to deadlines and budget across teams you don't manage.
The ability to hold a high creative bar while saying no, moving a date, or telling a senior stakeholder their request is out of scope.
Comfort with complex products: you enjoy the work of understanding a mechanic properly before writing about it.
Data literacy — you read campaign performance and use it to change the next brief.
Experience coordinating external agencies or creative studios.
Would be a plus: Experience in crypto, Web3, mining, trading, neobanking, payments or investment products.
Would be a plus: Familiarity with advertising restrictions on financial and crypto products across ad platforms and jurisdictions.
Would be a plus: Experience building brand or messaging systems from scratch rather than inheriting a finished one.
Would be a plus: Additional languages.

Benefits

Comp & perks

Professional growth: support for courses, conferences, and English learning (up to 100% coverage).
Work-life fit: remote or hybrid format with flexible hours across international teams.
Paid leave: up to 20 vacation days + 8 company holidays + 5 personal days per year.
Recognition programs: structured performance reviews and team awards.
Team culture: retreats in international locations (for example, company apartments in Cyprus).