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GoTymeX

Senior Product Insights Analyst – Credit Card

GoTymeX

. Own end-to-end performance analytics across activation, engagement, spend, repayment, and retention .

Posted 11/2/2026full-timeHo Chi Minh City • VietnamSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in performance analytics, leveraging SQL and Python for data manipulation and statistical analysis. Proficient in building self-serve dashboards and conducting A/B testing to inform product strategies in the financial services sector.

Highest-signal resume keywords
Expert-Level SQLPython / PySpark ProficiencyDatabricks ExperienceCustomer Lifecycle AnalyticsFinancial Services Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
SQLPythonPySparkHypothesis TestingCohort AnalysisExperimental DesignData ManipulationStatistical AnalysisCustomer Lifecycle AnalyticsData Quality Standards
Soft Skills
Analytical ThinkingStrategic Implications SynthesisCollaboration
Tools & Technologies
DatabricksMixpanelTableauClaudeCursor
Industry Keywords
Financial ServicesFintechBankingLending DomainCredit Risk ConceptsVintage AnalysisECLDelinquencyMulti-Market EnvironmentVisa/Mastercard Reporting Tools

Tech Stack

Tools & technologies
PySparkPythonSQLTableau

About the role

Key responsibilities & impact
  • Own end-to-end performance analytics across activation, engagement, spend, repayment, and retention
  • Track and interpret KPIs including NPS, activation rates, digital adoption, unit economics, interchange, fee revenue, loyalty costs, and ECL contribution
  • Monitor portfolio health, including revolve rates, payment behaviour, limit utilisation, and cohort evolution
  • Identify performance inflection points and generate root-cause hypotheses
  • Analyse the acquisition and onboarding funnel from application through activation and first spend
  • Embed in sprint ceremonies and product rituals; define measurement frameworks for new features
  • Provide pre-launch data-readiness checks and post-launch performance reads for releases
  • Support A/B testing and experiment design for product and go-to-market initiatives
  • Synthesise analyses into conclusions, strategic implications, and concrete product or commercial actions
  • Surface behavioural patterns, market signals, and competitive benchmarks
  • Support go-to-market strategy, value proposition testing, and loyalty/rewards design with data-backed recommendations
  • Partner with in-country analytics and credit risk teams across the Philippines and South Africa
  • Build and maintain self-serve dashboards in Databricks and Mixpanel
  • Use Claude, Cursor, and Databricks AI to accelerate insight generation and automate workflows
  • Contribute to analytics best practices, documentation, and data-quality standards

Requirements

What you’ll need
  • Expert-level SQL, including complex queries, window functions, and optimisation at scale
  • Proficiency in Python / PySpark for data manipulation, statistical analysis, and automation
  • Databricks and Mixpanel experience; Tableau or similar also acceptable
  • Knowledge of hypothesis testing, cohort analysis, and experimental design
  • Demonstrated daily use of AI tools to accelerate insight generation and automate workflows
  • 5+ years of experience in data/analytics
  • Financial services, fintech, or banking experience required
  • Lending domain experience strongly preferred, including credit card, BNPL, or personal loans
  • Exposure to credit risk concepts such as vintage analysis, ECL, and delinquency is advantageous
  • Experience with customer lifecycle analytics: acquisition, activation, engagement, retention, and churn
  • Experience in a multi-market or multi-country product environment preferred
  • Familiarity with Visa/Mastercard reporting tools or card management system platforms preferred
  • Background in a high-growth startup or digital bank environment preferred

Benefits

Comp & perks
  • Competitive salary that recognises your talent and potential
  • Performance-based bonus, including stock-based incentives for high performers
  • Conferences and expert-led training to accelerate your career
  • Flexibility to work from home or the office (HCMC-based, hybrid)
  • Generous annual leave allowance, paid birthday leave, and additional days off
  • Meal and parking allowances
  • Premium healthcare for you and your family
  • Overseas travel opportunities — Philippines, South Africa, and group offices
  • Access to technical seminars, conferences, career talks, and overseas training
  • International and collaborative culture with continuous learning and personal growth