Social Audience Producer

Grist

. Manage Grist’s existing social accounts, creating and publishing content that drives reach, engagement, and impact .

Posted 11/10/2026full-timeRemote • United StatesMid-LevelSenior💰 $80,000 - $90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in social media management, audience development, and multimedia content creation, with a strong focus on analytics-driven strategy and collaboration across teams. Proficient in adapting storytelling techniques for diverse platforms while maintaining journalistic integrity.

Highest-signal resume keywords

Social Media ManagementContent CreationAnalytics and Audience InsightsCollaboration SkillsMultimedia Content Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media StrategyContent WritingEditing SkillsVisual StorytellingShort-Form Video CreationAudience EngagementPerformance EvaluationCreative ExperimentationJournalistic EthicsPlatform Norms

Soft Skills

Strong Communication SkillsCollaboration EnthusiasmCreative ThinkingAdaptabilityNews Judgment

Industry Keywords

Audience DevelopmentJournalismMedia OrganizationSocial PlatformsEngagement MetricsContent DistributionLocal News PartnershipsSocial-first StorytellingPlatform FeaturesSocial Media Assets

About the role

Key responsibilities & impact

Manage Grist’s existing social accounts, creating and publishing content that drives reach, engagement, and impact
Establish and experiment with Grist’s voice and approach across existing social platforms and identify opportunities on new platforms
Use analytics and audience insights to evaluate performance, develop experiments, identify opportunities, and inform social strategy
Contribute ideas for engaging audiences outside traditional social platforms, including events
Collaborate across the organization on distribution and social plans for journalism, events, and other priorities
Refine collaboration approaches with local news partners
Monitor social reactions and conversations to elevate story ideas and flag comments needing responses
Conceive and execute audience- and social-first storytelling opportunities
Assist in creating graphics, videos, and other social media assets
Support Grist journalists in strengthening their social presence and understanding platform norms
Collaborate with the Audience, Editorial, Design, Video, and local news partner teams
Stay current on changing platform features and best practices and share insights with colleagues

Requirements

What you’ll need

At least 3 years of experience in social media, audience development, or a closely related field, preferably with a journalism or media organization
Track record of creating distinctive, engaging content for social platforms
Demonstrated writing and editing skills and ability to adapt voice, tone, and storytelling approaches for different platforms and audiences
Strong news judgment and understanding of journalistic ethics
Experience using analytics and audience insights to understand performance, identify opportunities, and inform decisions
Hands-on experience creating multimedia content for social platforms, ideally including short-form video and visual storytelling
Strong collaboration and communication skills and enthusiasm for working with journalists and colleagues across disciplines
Ability to balance daily content creation with longer-term creative thinking and experimentation
Applicants must be U.S.-based and eligible to work in the U.S.

Benefits

Comp & perks

Medical, dental and vision coverage paid 100% for Employee premiums and 85% for Dependent premiums
Employer paid Basic Life, ADD, Travel Assistance, STD/LTD, EAPs
Voluntary Insurance include Health, Dependent and Transit FSA, Life/ADD, Critical Illness and Accident Insurance
Traditional and Roth 401k with matching (vested immediately)
New Employee Remote Office Set-up reimbursement
Monthly WiFi Stipend
Alternative Transportation Reimbursement
Temporary employees will receive the paid holidays that fall during their period of employment, plus 2.5 floating holidays
Temporary employees employed during summer months will receive one summer day for each month employed during the summer
Generous paid leave including medical and family leave, parental leave, abortion leave, sabbatical leave and many other paid and unpaid leave programs
Annual in-person all-staff retreat (subject to pandemic conditions)