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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and managing cold email campaigns, defining campaign strategies, and optimizing performance metrics. Strong communication skills with business owners and a proactive approach to client management and upselling are essential.
Highest-signal resume keywords
Cold Email Campaign ManagementCampaign Strategy DevelopmentPerformance Metrics AnalysisClient Relationship ManagementProactive Upselling
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingEmail Sequence CreationCampaign OptimizationPerformance Analysis
Soft Skills
Effective CommunicationProblem-SolvingEnergy and Drive
Tools & Technologies
InstantlyLemlistClay
Industry Keywords
Marketing StrategyTarget AudienceClient ManagementSales Experience
About the role
Key responsibilities & impact- Build and manage cold email campaigns for clients
- Define campaign strategy for the target audience, offer, and messaging
- Write copy and create sequences in Instantly
- Launch campaigns and continuously optimize them based on performance metrics
- Analyze reply and meeting-booking rates
- Identify whether the issue lies with the copy, list, or offer; test variations and adjust accordingly
- Take full ownership of clients after onboarding and manage 10–15 projects
- Hold weekly calls with business owners and manage expectations
- Ensure that clients achieve their goals
- Identify and proactively drive renewals and upsells
- During the first four weeks, learn the systems, processes, and clients while contributing to live projects
- Afterwards, take on your first clients, work with support, and build your own client portfolio
- Help build the Account Management function as its first Account Manager
Requirements
What you’ll need- You genuinely understand marketing: the target audience, offer, messaging, numbers, and how they are connected
- You can communicate with business owners as an equal, including in difficult situations
- You bring energy, work with drive, and are willing to go the extra mile
- You come with solutions, not questions
- A plus, but not required: experience running cold email campaigns independently
- A plus, but not required: knowledge of Instantly, Lemlist, or Clay
- A plus, but not required: sales experience
- Career changers with the right attitude are welcome
- 40 hours per week
- Must be based in Germany for this remote position
Benefits
Comp & perks- Permanent employment contract
- 28 days of annual leave
- Remote work possible
- Unlimited AI budget
- Latest MacBook
- Team events
- Uncapped commission on your clients’ revenue
- Potential to relocate to Frankfurt as the company grows and things go well