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Marketing Analyst II – Customer Experience
Grupo Autoglass. Plan, implement, and optimize branding strategies, ensuring alignment with the company’s institutional positioning and consistency across communications .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in strategic marketing, project management, and brand optimization, with a strong focus on data analysis and consumer behavior. Proficient in collaborating across departments to enhance brand perception and customer experience.
Highest-signal resume keywords
Strategic MarketingProject ManagementData AnalysisBrand OptimizationCommunication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market AnalysisKPI MonitoringTrade MarketingPoint-Of-Sale LayoutVisual Identity Design
Soft Skills
Organizational SkillsPlanning SkillsMultitasking SkillsAttention To DetailCuriosity
Tools & Technologies
ExcelPowerPointCanvaSketchUpAutoCAD
Industry Keywords
Brand PerceptionCustomer ExperienceMarketing ProjectsSupplier ManagementStakeholder Presentation
About the role
Key responsibilities & impact- Plan, implement, and optimize branding strategies, ensuring alignment with the company’s institutional positioning and consistency across communications
- Lead and manage marketing projects and events from briefing through final delivery, ensuring deadlines, budgets, and operational standards are met
- Serve as a bridge between Marketing, Sales, and other departments, proposing solutions based on market analysis, customer behavior, and business objectives
- Review and approve communication materials, deliver campaign presentations, and monitor initiative performance based on KPIs
- Monitor brand perception on social media and in the press, analyzing trends, gathering feedback, and proposing improvements to strengthen reputation and engagement
- Prepare reports and generate strategic insights, presenting results to stakeholders and supporting decision-making
- Obtain quotes, negotiate with, and manage suppliers
- Perform other related activities
Requirements
What you’ll need- Currently pursuing a degree in Marketing, Business Administration, Architecture, Engineering, or a related field
- Strategic mindset and an interest in connecting data, consumer behavior, and the physical layout of stores
- Strong organizational, planning, and multitasking skills, with the ability to track multiple deliverables
- Strong communication skills and the ability to collaborate effectively with Marketing, Sales, Operations, and Engineering teams
- Analytical and curious mindset, with a willingness to learn and propose improvements
- Attention to detail, strong aesthetic sense, and a focus on customer experience
- Experience with or participation in Trade Marketing, store openings, implementations, or revitalization projects is a plus
- Familiarity with point-of-sale (POS) layout, visual identity, or brand environment design is a plus
- Knowledge of Excel, PowerPoint, or visual tools such as Canva, SketchUp, AutoCAD, or similar software is a plus
- Ability to interpret data and turn information into insights
- Entrepreneurial mindset, proactivity, and a desire to grow professionally in strategic marketing
Benefits
Comp & perks- Unimed health insurance, extended to dependents
- Optional dental insurance, extended to dependents
- Psychological support
- Expectant Mothers Program with extended maternity leave
- Wellhub membership with discounted gym access
- Public transportation allowance
- Meal or food allowance
- Allya app with discounts at various establishments and on a range of services
- Opportunity to work with and exchange knowledge within a welcoming team
- Special gift on Autoglass Group Employee Day
- Professional growth opportunities
- Feedback and development culture
- Access to the Corporate Education Portal, featuring more than 200 free courses and certificate issuance
- Collaborative and challenging work environment
- Morning and afternoon coffee breaks
- On-site relaxation massage
- Annexed facilities at the headquarters, including a gaming room, café, barbershop, beauty salon, and more
- Home office allowance
- Laptop and all necessary equipment shipped to your home
- Home office furniture, if needed