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Portfolio and Visibility Analyst II – B2B Pharmacy Channel
Grupo Boticário. Conduct market analyses to define and recommend the ideal portfolio by brand and subchannel, taking regional variations and customer profiles into account .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Category Management, Market Intelligence, and Commercial Planning, with a strong ability to analyze data and develop actionable insights for marketing and sales strategies. Proficient in utilizing tools like Spaceman and IQVIA to optimize product presentation and compliance in the Health & Beauty or Fragrance sectors.
Highest-signal resume keywords
Category ManagementMarket IntelligenceCommercial PlanningData AnalysisPlanogram Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisMarket AnalysisPlanogram DevelopmentCommercial PlanningCategory ManagementSQLGoogle SheetsGoogle SlidesSpacemanIQVIA
Soft Skills
Interpersonal SkillsCollaborationStakeholder InfluenceStrategic Advocacy
Tools & Technologies
SpacemanIQVIANielsenScanntechDunnhumbyCircanaGoogle Cloud Platform
Industry Keywords
Health & BeautyFragranceTrade MarketingConsumer JourneyChannel Execution
Tech Stack
Tools & technologiesCloudGoogle Cloud PlatformSQL
About the role
Key responsibilities & impact- Conduct market analyses to define and recommend the ideal portfolio by brand and subchannel, taking regional variations and customer profiles into account
- Cross-reference sell-in, sell-out, and external audit data to identify opportunities, mitigate risks, and optimize pricing and visibility
- Lead Category Management initiatives, including the sanitization project
- Build, adapt, and analyze planograms to guide in-store product presentation
- Map consumer journeys and translate shopper behavior into recommendations for launches, campaigns, and commercial initiatives
- Transform complex data into visual diagnoses and narratives for Sales, Trade Marketing, and Marketing teams
- Assess store compliance with channel execution guidelines and design consultative action plans
Requirements
What you’ll need- Bachelor’s degree in Business Administration, Economics, Engineering, Marketing, Communications, or a related field
- Proven experience in Commercial Planning, Market Intelligence, Trade Marketing, and, mandatorily, Category Management
- Experience in the Health & Beauty or Fragrance sectors is a plus
- Practical proficiency with Spaceman for creating, reading, and critically analyzing planograms
- Hands-on experience extracting and analyzing data through IQVIA or equivalent platforms such as Nielsen, Scanntech, Dunnhumby, or Circana
- Advanced proficiency in Google Sheets and Google Slides
- Strong interpersonal skills, with the ability to collaborate across teams and corporate forums, influence stakeholders, and advocate for strategic proposals
- Knowledge of SQL and cloud data environments such as Google Cloud Platform (GCP) is a plus
- Interest in learning or developing automation and performance dashboards is a plus
Benefits
Comp & perks- Flexible medical and dental insurance plans
- Medication assistance and health allowance for family members
- Free psychotherapy sessions and 24/7 telemedicine
- Ongoing prevention, mental health, and vaccination programs
- Meal voucher (or on-site restaurant) and food allowance (including an additional Christmas allowance)
- Discounts of up to 40% on brands within our ecosystem
- Gympass/TotalPass membership for gyms and sports studios
- Home office allowance for hybrid and remote work arrangements
- Birthday day off
- Pet health insurance, partner benefits, and travel/accommodation programs
- Extended parental leave (180 days for mothers and 120 days for fathers)
- Support for parents of children with disabilities or special needs, plus babysitting/childcare assistance
- School supplies allowance and child nutrition credit
- Dedicated legal, psychological, and social support
- Private pension plan and life insurance
- Bereavement support following the loss of parents and payroll-deducted loan
- Transportation allowance and parking (according to the work arrangement)