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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading conversion strategies and optimizing user journeys for B2C products, particularly in marketplaces. Proficient in analytics tools for tracking KPIs and presenting insights to stakeholders while managing cross-functional collaboration effectively.
Highest-signal resume keywords
Conversion Strategy LeadershipAnalytics Tools ProficiencyCross-Functional CollaborationA/B Testing and Usability OptimizationGo-to-Market Strategy Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Funnel OptimizationRoadmap ManagementKPI TrackingUser Journey AnalysisData-Driven Decision Making
Soft Skills
Excellent CommunicationInterpersonal SkillsStakeholder AlignmentOwnershipUser Empathy
Tools & Technologies
Artificial Intelligence ToolsAnalytics Platforms
Industry Keywords
B2C ProductsMarketplacesClassifiedsConversion JourneyGrowth Mindset
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Lead OLX’s Conversion and Leads journey strategy
- Optimize funnel transitions from the listing page and points of intent
- Lead the full Discovery & Delivery cycle and ensure end-to-end roadmap execution
- Collaborate with Engineering, Design, PMM, and other squads to align dependencies and conversion goals
- Structure the Go-to-Market strategy and launch plan for new features with PMM, Marketing, and Operations
- Monitor funnel metrics, conduct analyses, and present executive materials in business review forums
- Run A/B tests and usability and trust optimizations on Adview (the listing page)
- Manage the roadmap and stakeholders, balancing expectations with product vision
- Identify value and feasibility bottlenecks, track post-launch performance, and mitigate risks
Requirements
What you’ll need- Experience with B2C products, ideally marketplaces/classifieds, with a focus on the conversion journey, funnel, and a growth mindset
- Strong command of analytics tools to extract insights, track KPIs, and build clear narratives for executive forums
- Excellent communication and interpersonal skills to align stakeholders and guide cross-functional teams without formal authority
- Strong ownership, deep user empathy, and rigor in prioritizing hypotheses that drive meaningful business impact
- Intentional use of Artificial Intelligence tools to improve efficiency and productivity in day-to-day work
Benefits
Comp & perks- Market-competitive compensation
- Health insurance
- Dental insurance
- Private pension plan
- Flexible benefits tailored to your needs
- Meal allowance
- Financial counseling
- Benefits and discounts club
- Home office allowance
- Mobility allowance
- Childcare allowance
- Life insurance
- Extended leave policies
- Support for sports, quality of life, and well-being
- Payroll-deducted loans at reduced interest rates
