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Grupo Tigre

Senior Market Analyst – Digital Trade

Grupo Tigre

. Create and govern digital materials and content for product communications and customer data enrichment .

Posted 10/16/2026full-timeJoinville • BrazilSeniorWebsite

About the role

Key responsibilities & impact
  • Create and govern digital materials and content for product communications and customer data enrichment
  • Plan digital initiatives for strategic customers
  • Develop strategies and monitor digital media plans
  • Create execution guides
  • Create, implement, and analyze digital tools
  • Identify opportunities, improvements, and innovations
  • Implement projects
  • Analyze data and reports

Requirements

What you’ll need
  • Degree in Business Administration, Marketing, Advertising, or Communications
  • Experience in digital performance, paid campaigns, project management, e-commerce, marketplaces, digital sales, digital acquisition, engagement, and relationship strategies, CRM, and report development and analysis
  • Intermediate to advanced proficiency in Microsoft Office
  • Knowledge of Google Ads and Meta Ads
  • Knowledge of Retail Media, Google Analytics, and Power BI
  • Knowledge of developing and monitoring digital trade KPIs, conversion rate, CTR, ROAS, CAC, average order value, revenue per session, digital sell-out, and GMV
  • Knowledge of A/B testing and funnel analysis
  • Knowledge of Google Tag Manager, Looker Studio, and RD Station is a plus
  • Knowledge of e-commerce platforms such as VTEX, Shopify, and Wake is a plus

Benefits

Comp & perks
  • Work arrangement: Hybrid (3 days per week on-site)
  • Meal voucher
  • Year-end gift
  • Health insurance
  • Dental insurance
  • Life insurance
  • Private pension plan
  • Wellhub
  • Birthday Day Off
  • Empresa Cidadã program: extended maternity and paternity leave
  • Discounts on our products
  • Annual bonus (profit sharing)
  • Discounts of up to 50% on medications
  • Health and wellness programs