Associate Director – Integrated Marketing

H&H Group | B Corp™

. Implement growth marketing strategy and planning across pet brands, translating business and brand objectives into cohesive consumer-centric annual and campaign plans .

Posted 9/24/2026full-timeOrlando • Florida • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in growth marketing, focusing on integrated marketing strategies and campaign execution across various consumer touchpoints. Proficient in project management, data analysis, and fostering cross-functional collaboration to drive brand growth and optimize marketing ROI.

Highest-signal resume keywords

Growth Marketing ExperienceIntegrated Marketing CampaignsProject Management SkillsAnalytical SkillsConsumer Journey Understanding

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign PlanningPerformance ReportingData AnalysisMarketing ROI OptimizationConsumer-Centric StrategiesAcquisition StrategiesRetention StrategiesMeasurement FrameworksCreative Routing ProcessEcommerce Strategies

Soft Skills

Communication SkillsMentoringAdaptabilityTeam CollaborationPositive Attitude

Industry Keywords

Consumer TouchpointsBrand PositioningOmni DigitalRetail SalesEcommerceCampaign OrchestrationCross-Functional RelationshipsFast-Paced EnvironmentEntrepreneurial EnvironmentAgency Partnerships

About the role

Key responsibilities & impact

Implement growth marketing strategy and planning across pet brands, translating business and brand objectives into cohesive consumer-centric annual and campaign plans
Connect strategy to execution with internal teams and agency partners
Build and manage integrated campaign briefs
Partner with Creative, Omni Digital, Ecommerce, Retail Sales, and Brand teams to create connected marketing programs
Drive campaign orchestration and optimization across consumer touchpoints
Use consumer, category, media, retail, ecommerce, and performance data to identify growth opportunities and refine plans
Establish business objectives, develop investment recommendations, support forecasting, and maximize marketing ROI
Develop measurement frameworks and performance reporting for integrated campaigns
Support acquisition and retention strategies throughout the customer journey
Champion consistent brand positioning, messaging, and creative expression across channels
Manage cross-functional and agency relationships and hold partners accountable to timelines, quality, and performance
Mentor and develop the team

Requirements

What you’ll need

8+ years of growth marketing experience, with significant experience in integrated marketing and campaign strategies
Demonstrated experience developing and executing integrated marketing campaigns across multiple consumer touchpoints and channels
Strong understanding of the consumer journey and how brand, performance, retail, ecommerce, content, PR, social, and CRM work together to drive growth
Ability to work quickly, iterate rapidly, and manage high output demands
Excellent project management and communication skills
Ability to thrive in a fast-paced, entrepreneurial environment where priorities can shift quickly
Strong project management skills with the ability to work across multiple projects
Strong analytical skills and a positive can-do attitude
Experience in developing and/or driving process for creative routing is a plus
Local candidates are required to work from the Orlando, FL office 3 days/week; non-local candidates will be required to travel approximately 15%

Benefits

Comp & perks

Medical, vision, and dental insurance
HSA options
6% 401(k) match
Short- and long-term disability insurance
3 annual wellness days
20 PTO days + 10 sick days annually
Monthly fitness stipend
Opportunities for continued education & professional development
Product stipends and pet insurance discounts for fur friends