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H&R Block

Marketing Program Director

H&R Block

. Partner with Marketing, Program Operations, workflow managers, and cross-functional stakeholders to translate Marketing's operating model and processes into the work management platform ecosystem .

Posted 9/29/2026full-timeRemote • Missouri • United StatesLead💰 $132,200 - $224,700 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in marketing operations and platform management, with a strong focus on governance frameworks, workflow optimization, and performance measurement. Proven ability to lead cross-functional teams and drive platform adoption in complex organizational environments.

Highest-signal resume keywords
Marketing OperationsPlatform ManagementGovernance FrameworksWorkflow AutomationStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Enterprise PlanningWorkflow ManagementProject ManagementPortfolio ManagementPerformance MeasurementData ModelingDashboard CreationChange ManagementProcess DesignIntegration Implementation
Soft Skills
Strong CommunicationTeam LeadershipStakeholder Engagement
Tools & Technologies
WorkfrontAirtableSmartsheetJiraMonday.comAsana
Industry Keywords
Marketing PlanningGovernance StandardsWorkflow AutomationCapacity ManagementPortfolio Health

About the role

Key responsibilities & impact
  • Partner with Marketing, Program Operations, workflow managers, and cross-functional stakeholders to translate Marketing's operating model and processes into the work management platform ecosystem
  • Operationalize governance standards, workflows, intake processes, taxonomies, permissions, templates, data structures, and reporting
  • Design, configure, and optimize scalable platform functionality for Marketing planning, prioritization, execution, and measurement
  • Steward Marketing's planning, portfolio, and capacity-related data models
  • Enable visibility into capacity, demand, throughput, priorities, risks, and portfolio health
  • Partner with Technology teams and platform vendors on integrations, upgrades, enhancements, and optimization initiatives
  • Lead platform adoption, training, communication, and change management
  • Evaluate and implement workflow automation and AI-enabled capabilities
  • Socialize platform-enabled processes, governance expectations, and ways of working across teams and lines of business
  • Advise Marketing leadership on platform investments and capability development

Requirements

What you’ll need
  • Bachelor's degree or equivalent experience
  • 10+ years of experience in marketing operations, business operations, platform operations, portfolio management, program management, or related disciplines
  • Experience leading enterprise planning, workflow, project management, or portfolio management platforms
  • Proven experience designing governance frameworks, operating standards, workflows, and business processes
  • Experience building executive reporting, dashboards, and performance measurement capabilities
  • Strong communication and stakeholder management skills
  • Experience leading teams or managing experienced individual contributors
  • Preferred: Experience with Workfront, Airtable, Smartsheet, Jira, Monday.com, Asana, or similar enterprise platforms
  • Preferred: Experience leading platform implementations, migrations, or transformation initiatives
  • Preferred: Experience supporting large-scale marketing or matrixed organizations
  • Preferred: Experience with workflow automation, integrations, and platform governance

Benefits

Comp & perks
  • Competitive pay
  • Medical and prescription drug coverage for qualifying associates and eligible dependents
  • H&R Block Retirement Savings Plan (401(k) Plan)
  • Employee Assistance Program
  • (Virtual) fitness center programs
  • Associate discount program
  • Business Travel Accident Insurance
  • Associate Tax Prep benefit
  • Continuous learning
  • Support for well-being and life outside of work
  • Potential incentive compensation or short-term incentive plans