Marketing Associate

HarperCollins Publishers

. Write content and copy appealing to academic audiences for direct-to-consumer campaigns .

Posted 10/8/2026full-timeNew York City • New York • United StatesJuniorMid-Level💰 $60,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong academic writing and marketing capabilities, with proficiency in content creation for direct-to-consumer campaigns and experience in managing academic subject-area catalogs. Excellent organizational and communication skills are essential for engaging with academic audiences and coordinating promotional activities.

Highest-signal resume keywords

Academic WritingContent CreationMicrosoft Office Suite ProficiencyAcademic Marketing ExperienceOrganizational Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CopywritingProofreadingCatalog ManagementTeaching Guide DevelopmentEmail Communication

Soft Skills

Excellent CommunicationMultitaskingAttention to DetailAbility to Set PrioritiesInterpersonal Skills

Tools & Technologies

Blogging PlatformsSocial Media Marketing

Industry Keywords

Publishing ExperienceAcademic AudiencesTrade TitlesCustomer ServiceConference Coordination

About the role

Key responsibilities & impact

Write content and copy appealing to academic audiences for direct-to-consumer campaigns
Create and maintain academic subject-area catalogs, including title coding, copywriting, proofreading, and entering extras
Write teaching guides for college and high school levels and coordinate freelance guide creation
Engage with potential adopters and academic audiences to promote trade titles, answer inquiries, and support course adoption opportunities
Assist with customer service tasks, including email queries and the desk/exam copy process
Attend academic conferences, coordinate author travel, create promotional materials, help set up exhibit booths, recommend and sell books, and follow up on requests
Contribute to the HarperAcademic Calling departmental podcast series
Identify opportunities for trade titles in academic settings
Collaborate with department colleagues on ad hoc assignments

Requirements

What you’ll need

4-year college degree or equivalent work experience
2-3 years of prior publishing experience
Ability to work effectively with all levels of management
Ability to set priorities while under pressure
Excellent communication and multitasking skills
Excellent organizational skills and exceptional attention to detail
Proficiency with the Microsoft Office Suite and blogging platforms
Ability to travel to academic and library conferences as needed
Links to writing samples required
Academic marketing experience preferred
Academic writing background preferred
Knowledge of social media for marketing purposes
Cover letters strongly preferred

Benefits

Comp & perks

Comprehensive and highly competitive benefits package
Physical health benefits
Retirement and savings benefits
Caregiving benefits
Emotional wellbeing benefits
Transportation benefits
Elective benefits employees may select to fit their needs and personal situations