Marketing Technologist

Haynsworth Sinkler Boyd, P.A.

. Maintain and update CRM records; perform data audits, cleanups, and routine quality checks .

Posted 10/12/2026full-timeColumbia • South Carolina • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in CRM systems and marketing technology platforms, with a strong focus on data management, reporting, and analytics. Capable of delivering insights and training to support marketing initiatives and enhance user experience.

Highest-signal resume keywords

CRM System ProficiencyEmail Marketing Campaign ManagementData Management and ReportingMicrosoft 365 ProficiencyWebinar Support Experience

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Data AuditsQuality ChecksDashboard ConfigurationEmail Template CreationEngagement Metrics TrackingTechnical Issue DocumentationAnalytics ReportingWebsite Content ManagementProject Management Tools ExposureTraining and Support

Soft Skills

Excellent Communication SkillsStrong Organizational SkillsDetail-OrientedAbility to Manage Multiple TasksQuick Learner

Tools & Technologies

Intapp DealCloudInteractionSalesforceDispatchVutureConstant ContactSharePointAsana

Industry Keywords

Marketing TechnologyProfessional ServicesLaw Firm EnvironmentVirtual Event Platforms

About the role

Key responsibilities & impact

Maintain and update CRM records; perform data audits, cleanups, and routine quality checks
Assist with configuring dashboards and prepare intelligence reports
Build and maintain distribution lists and email templates
Schedule and execute email campaigns and client alerts; track engagement metrics
Track and document recurring technical issues and liaise with vendors on resolutions and enhancements
Participate in vendor status calls, product demonstrations, and release testing
Develop CRM quick reference guides and provide training and responsive support to end users
Maintain analytics reports on social media, website, and email campaign performance
Deliver regular data reports to the Director of Marketing and provide insights for strategic initiatives
Manage and update website and intranet content, including blogs, alerts, and announcements
Collaborate on website feature design, testing, and rollout; monitor permissions and settings
Support firm webinars, including registration pages, attendee tracking, platform setup, and attendee reports
Respond to day-to-day marketing technology requests and provide basic CRM troubleshooting
Assist with projects and other marketing initiatives as needed

Requirements

What you’ll need

Bachelor’s degree preferred but not required
2+ years of experience with marketing technology platforms, preferably in a law firm or professional services environment
Familiarity with CRM systems (Intapp DealCloud, Interaction, Salesforce, or similar) strongly preferred
Experience with email marketing campaign platforms (e.g., Dispatch, Vuture, Constant Contact)
Proficiency in Microsoft 365 platforms
Experience with SharePoint intranet a plus
Basic understanding of data management, reporting, and analytics tools
Ability to learn new software and systems quickly
Experience supporting webinars or virtual event platforms is a plus
Exposure to project management tools (e.g., Asana) preferred
Highly detail-oriented with a focus on data accuracy and quality control
Excellent communication skills and ability to train/support non-technical users
Strong organizational skills with the ability to manage multiple tasks simultaneously
Comfortable working in a fast-paced, deadline-driven environment

Benefits

Comp & perks

Competitive salary and benefits package
Professional, congenial work environment