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Hearst Health

Social Video Producer

Hearst Health

. Manage programming calendars for centralized social video cutdowns across TikTok, YouTube, YouTube Shorts, Instagram Reels, and ELLE's owned platforms .

Posted 9/22/2026full-timeNew York City • New York • United StatesMid-LevelSenior💰 $71,400 - $80,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in social video production and editing, with a strong ability to create engaging, platform-specific content while managing multiple projects. Proficient in utilizing social media analytics tools to optimize video performance and enhance audience engagement.

Highest-signal resume keywords
Social Video ProductionCopywriting SkillsSocial Media AnalyticsProject ManagementCollaboration Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Video EditingContent ManagementSocial Media StrategyAudience EngagementB-roll Identification
Soft Skills
Organizational SkillsAttention to DetailCommunication SkillsAdaptabilityTeam Collaboration
Tools & Technologies
Dash HudsonTikTok AnalyticsVideo Performance Tools
Industry Keywords
Media BrandDigital-First EnvironmentFashionBeautyPop Culture

About the role

Key responsibilities & impact
  • Manage programming calendars for centralized social video cutdowns across TikTok, YouTube, YouTube Shorts, Instagram Reels, and ELLE's owned platforms
  • Partner with social editors and cross-functional teams to execute social video strategies aligned with editorial priorities and performance goals
  • Support video production from concept through post-production by identifying compelling social moments, pulling B-roll, reviewing edits, and shaping platform-specific content
  • Collaborate with the Talent team to develop creator partnerships, audience engagement opportunities, and social-first storytelling initiatives
  • Coordinate social video production for red carpet events, special projects, and live activations while maintaining high editorial standards
  • Upload, publish, and optimize video content across platforms according to channel best practices
  • Write and optimize engaging social copy, manage channel updates, and keep brand pages fresh, accurate, and aligned with ELLE's editorial voice
  • Engage with audiences across social platforms to strengthen community, encourage conversation, and support video performance

Requirements

What you’ll need
  • 3+ years of experience producing, editing, or managing social video content for a media brand, publisher, agency, or comparable digital-first environment (or equivalent experience)
  • Strong copywriting skills with the ability to create compelling, platform-specific social content
  • Experience using social media analytics and video performance tools such as Dash Hudson, TikTok Analytics, or similar platforms
  • Passion for fashion, beauty, pop culture, and emerging social media trends, with a strong understanding of ELLE's editorial voice and audience
  • Excellent organizational skills with exceptional attention to detail and the ability to manage multiple projects simultaneously
  • Strong communication and collaboration skills, with experience working across editorial, production, social, and talent teams
  • Ability to thrive in a fast-paced environment, meet tight deadlines, and adapt to evolving priorities
  • Flexibility to support on-set productions, events, and occasional work outside standard business hours as needed
  • Hybrid position based in New York, NY, requiring 4 days per week in the office

Benefits

Comp & perks
  • Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing
  • Access to innovative training programs, immersive workshops, and exclusive industry events
  • Hybrid work flexibility
  • Employee Resource Groups
  • Medical, dental, and vision insurance from Day 1
  • 401(k) plan with a generous company match