Veterinary Relations, Community Outreach Liaison

Heartstrings Pet Hospice & In-Home Euthanasia

. Build authentic, long-term relationships with veterinarians, practice managers, veterinary technicians, client-service representatives, and hospital leadership .

Posted 9/20/2026full-timeRemote • Michigan • United StatesJuniorMid-Level💰 $65,000 - $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and maintaining professional relationships within the veterinary industry, with strong skills in sales, business development, and community outreach. Proficient in territory planning, CRM usage, and effective communication to support market growth and client education.

Highest-signal resume keywords

Professional Sales ExperienceVeterinary Industry ExperienceCRM Platform ProficiencyExceptional Communication SkillsTerritory Planning Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Business DevelopmentCommunity OutreachVeterinary RelationsTerritory PlanningTime ManagementCritical ThinkingRelationship ManagementMarket AnalysisEducational Program SupportQuality-of-Life Assessment

Soft Skills

Interpersonal SkillsSelf-MotivationResourcefulnessListening SkillsOrganizational Skills

Tools & Technologies

CRM PlatformsMicrosoft 365Google WorkspaceDigital Productivity Tools

Industry Keywords

Veterinary HospitalsAnimal HealthPet CareHealthcarePharmaceuticalEnd-of-Life SupportTelehospiceIn-Home EuthanasiaVeterinary ConferencesProfessional Standards

About the role

Key responsibilities & impact

Build authentic, long-term relationships with veterinarians, practice managers, veterinary technicians, client-service representatives, and hospital leadership
Visit veterinary hospitals and communities across the United States, with approximately 70% travel expected
Cover at least three Heartstrings markets each month by planning routes, coordinating practice visits, managing follow-ups, and supporting established and growing markets
Educate veterinary teams about quality-of-life assessment, hospice and palliative care, telehospice, in-home euthanasia, and end-of-life support
Support referral partnerships and explain when Heartstrings services may be appropriate for clients
Represent Heartstrings at veterinary conferences, industry events, local veterinary medical association meetings, lunch-and-learns, educational programs, and professional events
Maintain relationships through virtual meetings, email outreach, social engagement, educational resources, and personalized follow-up
Support new-market launches as Heartstrings expands into new markets
Document practice visits, contacts, conversations, opportunities, follow-ups, and outcomes in the CRM
Gather veterinary-professional insights to help shape services, resources, and future growth
Identify veterinary industry trends, referral needs, educational opportunities, competitive activity, and emerging support opportunities

Requirements

What you’ll need

Minimum 2 years of Professional Sales, Business Development, Community Outreach, Veterinary Relations, or Partnership-Development Experience Required
Veterinary, animal health, pet care, healthcare, pharmaceutical, or veterinary industry experience strongly preferred
Must live within approximately 45 minutes of a major commercial airport
Ability and willingness to travel up to 70%, including overnight travel
Exceptional written and verbal communication skills
Strong interpersonal skills and demonstrated ability to establish and maintain professional relationships
Excellent organizational, territory-planning, and time-management skills
Ability to manage multiple markets, relationships, follow-ups, and priorities simultaneously
Comfortable working independently in a remote environment with limited supervision
Confident, resourceful, and self-motivated
Strong listening and critical-thinking skills
Comfortable speaking with veterinarians, practice owners, hospital leadership, technicians, client-service teams, and other veterinary professionals
Experience using CRM platforms and digital productivity tools
Familiarity with Microsoft 365 and Google Workspace preferred
Comfortable learning new software, technology, and internal systems
Ability to represent Heartstrings professionally at conferences, veterinary hospitals, educational events, and industry gatherings
Some evening and weekend availability may be required for conferences, events, travel, and other business needs
Ability to travel by air and ground throughout the United States
Ability to navigate veterinary hospitals, conference venues, hotels, airports, and other professional environments
Ability to transport and distribute reasonable quantities of marketing and educational materials
Ability to maintain confidentiality of patient, client, veterinary partner, employee, and company information
Ability to comply with applicable laws, regulations, Heartstrings policies, procedures, and professional standards

Benefits

Comp & perks

Medical, Dental & Vision Health Insurance
Traditional and Roth 401(k) retirement options
Paid Time-Off
Life insurance
Accident insurance
Short-term & Long-Term Disability Coverage
Professional training and development
Employee wellness and additional voluntary benefit options
Company-paid travel expenses for approved business travel
Opportunities for professional growth as Heartstrings expands nationally
Monthly Bonus Potential