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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in video editing for paid social creatives, with a strong focus on performance metrics and visual storytelling. Capable of leading a team while maintaining hands-on editing skills and implementing efficient workflows.
Highest-signal resume keywords
Video Editing ExperienceLeadership SkillsPerformance Marketing CollaborationAdobe Premiere Pro ProficiencyUnderstanding of Performance KPIs
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Video EditingVisual StorytellingPerformance MeasurementDirect-Response AdvertisingTrend Analysis
Soft Skills
CoachingMentoringCommunication
Tools & Technologies
Adobe PremiereAfter EffectsCapCutDaVinci Resolve
Industry Keywords
E-CommerceD2CUGCMetaTikTok
About the role
Key responsibilities & impact- Lead and coach the video editing team of one junior and one mid-level editor
- Produce top-performing ads on time and at a high level
- Report to the Director of Performance Marketing
- Remain hands-on as a video editor
- Coach the team to create trend-aware, increasingly efficient ads
- Set up workflows, tools, and processes including templates, naming conventions, review loops, and AI-assisted workflows
- Prioritize briefs with the performance marketing team
- Edit short-form, direct-response video ads for Meta
- Turn performance briefs, concepts, and raw UGC, brand, and native material into customer-acquiring ads
- Use hook rate, VTR, CTR, and CVR data to determine iterations
- Teach the team to read and apply performance insights
- Monitor ad, creative, and platform trends and bring DACH and international best practices to the team
- Optionally appear on camera and organize small shoots or UGC setups
Requirements
What you’ll need- At least 4 years of experience editing paid social video creatives (Meta; TikTok is a plus) in e-commerce or D2C, with a clear direct-response focus
- Close day-to-day work with performance marketing or media buying teams
- Solid understanding of how creative performance is measured
- First leadership experience, formal or informal, such as mentoring junior editors, reviewing the team's work, or owning a creative workflow
- Experience with UGC, brand, and native formats
- Strong sense of visual storytelling, pacing, sound, design, and copy
- Understanding of performance KPIs (hook rate, VTR, CTR, CVR)
- Proficiency in Adobe Premiere, After Effects, CapCut, DaVinci Resolve, or similar tools
- Very good German and good English (at least B2)
Benefits
Comp & perks- 6-month probation period
- 40 hours/week
- 28 days of annual leave
- Flexible work arrangement between the Frankfurt am Main office and home office in Germany
- Lots of responsibility and creative freedom
- Fast development opportunities
- Open and honest communication with direct feedback
- Individual training budget
- Access to Corporate Benefits and Wellpass
- Free HEY HOLY dog food
- Christmas Eve and New Year's Day off
