Paid Media Implementation Specialist

HigherVisibility

. Build, launch, and update Google Ads and Meta advertising campaigns using approved templates, creative assets, targeting parameters, budgets, and promotional schedules .

Posted 10/26/2026full-timeRemote • Tennessee • United StatesJuniorMid-Level💰 $50,000 - $60,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building and managing Google Ads and Meta advertising campaigns, with a strong focus on campaign settings, geographic targeting, and conversion tracking. Proven ability to maintain accurate CRM records and project documentation while collaborating effectively with cross-functional teams.

Highest-signal resume keywords

Google Ads Campaign ManagementMeta Ads Manager ProficiencyDigital Marketing OperationsAttention To DetailProblem-Solving Abilities

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign ImplementationBudget ManagementLead Form ManagementConversion TrackingQuality Assurance Checks

Soft Skills

Organizational SkillsClear CommunicationDependable Follow-ThroughSelf-MotivationTeam Collaboration

Tools & Technologies

CRM SystemsProject Management PlatformsMarketing Technology ToolsSpreadsheets

Industry Keywords

Paid Media ExecutionDigital MarketingCampaign MaintenanceGeographic TargetingTracking Links

About the role

Key responsibilities & impact

Build, launch, and update Google Ads and Meta advertising campaigns using approved templates, creative assets, targeting parameters, budgets, and promotional schedules
Perform routine campaign maintenance, including geographic and budget adjustments, creative updates, URL corrections, and campaign pauses or restarts
Conduct pre-launch quality assurance checks for client information, campaign settings, tracking links, and lead forms
Monitor lead delivery through tracking and integration workflows, document findings, and escalate technical issues
Monitor account alerts and recently launched campaigns, troubleshooting straightforward delivery issues such as payment updates and advertiser verification
Review access permissions, verification status, and billing-related issues and coordinate next steps
Maintain CRM records, project trackers, campaign documentation, and implementation notes
Improve repeatable processes, checklists, and workflows
Collaborate with the Paid Media team across assigned client accounts

Requirements

What you’ll need

Approximately 2–4 years of relevant experience in paid media execution, digital marketing operations, or a comparable campaign implementation role
Hands-on experience building, launching, or maintaining campaigns in Google Ads and Meta Ads Manager
Working knowledge of campaign settings, geographic targeting, budgets, lead forms, and basic conversion tracking
Strong attention to detail, organizational skills, and commitment to accuracy and quality
Ability to manage multiple requests, prioritize tasks, and meet deadlines
Clear, professional communication skills and dependable follow-through
Strong problem-solving abilities and judgment regarding troubleshooting or escalation
Comfort working with spreadsheets, CRM systems, project-management platforms, and marketing technology tools
Ability to quickly learn new systems, follow established processes, and adapt to evolving client and campaign needs
Self-motivated, accountable, and comfortable working independently in a remote environment
Positive, team-oriented attitude and willingness to collaborate and support shared goals

Benefits

Comp & perks

Remote-first workplace
Company-provided technology, tools, and equipment
Medical, dental, and vision insurance
401(k) matching
Life insurance
Generous paid time off and holidays
Professional growth opportunities
Collaborative, supportive people-first culture