Manager, Affiliate Programs

HighLevel

. Lead, coach, and develop a multidisciplinary team spanning affiliate events and community, affiliate marketing and creative, program operations, and affiliate compliance .

Posted 10/8/2026full-timeRemote • United StatesSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading and developing multidisciplinary teams while managing affiliate marketing programs, compliance, and event execution. Proven ability to analyze program performance, drive engagement, and implement operational processes in a fast-paced environment.

Highest-signal resume keywords

Affiliate Marketing ProgramsPeople LeadershipEvent ManagementAffiliate ComplianceAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Program KPIsBudget ManagementPolicy EnforcementContent ReviewData AnalysisProcess DocumentationCampaign ManagementEngagement MetricsEvent PlanningCommunity Building

Soft Skills

CommunicationCoachingCollaborationAdaptabilityAccountability

Tools & Technologies

FirstPromoterTipaltiTableauCRM SystemsBI Tools

Industry Keywords

SaaSFTC Endorsement GuidelinesAffiliate Compliance ProgramsCreator EconomySMB Marketing

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Lead, coach, and develop a multidisciplinary team spanning affiliate events and community, affiliate marketing and creative, program operations, and affiliate compliance
Own activation and engagement goals across the full affiliate base, including activation rate, engagement scores, initiative participation, and event and asset reach
Report weekly on wins, risks, and asks, and course-correct underperforming programs
Plan and run a year-round calendar of affiliate events, activation activities, promotions, and campaigns
Analyze and improve initiatives and provide insights to leadership
Oversee the affiliate asset library, including swipe copy, creative, landing pages, and training content
Own affiliate recognition programs, including awards, Commander experiences, and Summit moments
Represent HighLevel with affiliates in person
Lead affiliate compliance, including policy enforcement, content reviews, violation resolution, and sensitive compliance conversations
Collaborate cross-functionally with Business Development, Product Marketing, Events, Enablement, Legal, Finance, Accounts Payable, RevOps, and internal teams
Scale the affiliate expansion motion, diversify the partner base, and build playbooks and systems

Requirements

What you’ll need

Track record of building and running one-to-many partner, affiliate, creator, or community programs reaching thousands of partners with measurable activation and engagement impact
Proven people leadership, including hiring, onboarding, coaching, and accountability across a multidisciplinary team
Hands-on experience running events end to end, including budgets, vendors, and post-event reporting
Experience running partner promotions, campaigns, and content or asset programs
Working knowledge of affiliate compliance and FTC endorsement rules, including controls, policies, and audit documentation
Experience handling policy violations and escalations with high-personality partners
Strong analytical skills, including defining program KPIs, reporting, and analyzing engagement and cohort data
Operational rigor in building repeatable processes and documentation
Excellent written and verbal communication
Ability to thrive in a fast-moving, high-growth environment with shifting priorities
Willingness to travel approximately 2-3 times per quarter
8+ years of experience in affiliate, partner, channel, creator/influencer, community, or partner marketing programs, ideally in SaaS
3+ years of direct people management experience leading a cross-functional team
Experience owning program KPIs and budgets for a partner or affiliate base of thousands
Preferred: experience with affiliate platforms such as FirstPromoter or Tipalti, CRMs, and BI tools such as Tableau
Preferred: familiarity with marketing agency, SMB SaaS, or creator economy spaces
Preferred: direct experience with FTC endorsement guidelines, affiliate compliance programs, or SOX-style controls and audits
Preferred: experience planning large-scale in-person events or conferences
Preferred: experience with international partner markets

Benefits

Comp & perks

Global, remote-first organization
Opportunity to work with a global team across 10+ countries
Travel opportunities for affiliate events and key relationship meetings (approximately 2-3 times per quarter)