Senior Vice President, Integrated Marketing

Highwire

. Lead the growth and performance of integrated marketing programs across priority client accounts .

Posted 10/31/2026full-timeRemote • United StatesSenior💰 $175,000 - $225,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive expertise in integrated marketing, brand strategy, and communications, with a strong focus on developing scalable offerings and operational frameworks. Proven ability to lead cross-functional teams and drive new business growth through strategic client partnerships and measurable campaign outcomes.

Highest-signal resume keywords

Integrated Marketing LeadershipBrand Strategy DevelopmentCross-Functional Team ManagementOperational Efficiency ImprovementClient Relationship Growth

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Integrated MarketingBrand StrategyCampaign DevelopmentOperational FrameworksPerformance MeasurementB2B MarketingAnalyticsContent StrategyCreative DevelopmentPaid Media

Soft Skills

Exceptional CommunicationInfluencing SkillsMentoringCollaborationStrategic Advisory

Industry Keywords

Agency EnvironmentHigh-Growth BrandsEmerging Marketing TrendsMulti-Channel CampaignsThought Leadership

About the role

Key responsibilities & impact

Lead the growth and performance of integrated marketing programs across priority client accounts
Build, scale, and oversee Highwire’s integrated marketing function, including offerings, best practices, capabilities, and team development
Partner with the EVP, Integrated Solutions to productize integrated solutions and create scalable offerings
Establish operational frameworks, processes, and tools for collaboration, resource allocation, and delivery
Partner with project management leadership to strengthen planning, execution, and workflow
Drive new business growth by identifying opportunities, contributing to pitches, and developing integrated solutions
Serve as a senior strategic advisor to clients, connecting brand, communications, product marketing, and business objectives
Lead collaboration across strategy, creative, insights, analytics, PR, social, paid, influencer, and account teams
Translate audience insights, research, cultural trends, and business objectives into strategies, campaigns, and communications programs
Partner with Creative and Strategy teams on brand narratives, creative work, and campaigns
Own operational performance, profitability, KPIs, OKRs, measurement frameworks, and reporting
Recruit, mentor, and develop talent across Integrated Marketing and Project Management
Identify emerging channels, technologies, and marketing trends
Develop case studies, award submissions, thought leadership, and agency marketing materials

Requirements

What you’ll need

12+ years of experience in integrated marketing, brand strategy, communications, or marketing leadership
Significant experience in a mid-sized or large agency environment
Proven experience leading integrated marketing functions or practice areas within an agency
Experience building capabilities, scaling teams, developing offerings, and establishing operating models
Experience supporting enterprise, B2B, technology, or high-growth brands
Experience developing integrated strategies for complex business challenges
Strong track record of growing client relationships and expanding accounts
Deep expertise across brand strategy, creative, paid media, social, influencer, content, analytics, and communications
Experience leading cross-functional teams and delivering complex, multi-channel campaigns with measurable business outcomes
Ability to build scalable processes, improve operational efficiency, manage budgets, and drive profitable growth
Exceptional executive presence, communication skills, and ability to influence clients, teams, and senior stakeholders
Experience developing award-winning campaigns, thought leadership, and agency marketing materials

Benefits

Comp & perks

Competitive salary with merit-based opportunities for growth
Flexible hybrid work model tailored to your schedule and lifestyle
Generous vacation policy, including extended summer and winter breaks
Early log-off on Fridays through our Empower Hours program
401(k) plan with employer matching
Comprehensive medical, dental, and vision coverage, plus FSA options
Paid parental leave benefits
Commuter benefits
Annual Growth Mindset stipend for books, events, or learning experiences
Monthly technology reimbursement
Wellness benefit program for mental and physical health
501c3 donation matching program
Mentorship and ongoing professional development opportunities
Monthly recognition and team celebrations
Employee referral and new business referral bonuses
Quarterly Highwire events and team gatherings
Dog-friendly office environment
A supportive, inclusive, and collaborative workplace where you can grow and do your best work