Director, Events Strategy

Hippocratic AI

. Build an experience-led events function that drives measurable business growth .

Posted 9/19/2026full-timeMenlo Park • California • United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading event marketing strategies that drive measurable business growth, leveraging AI for personalization and automation. Proven ability to manage budgets, vendor relationships, and logistics while aligning events with sales and marketing objectives.

Highest-signal resume keywords

Event Marketing StrategyAI Automation and PersonalizationB2B Marketing ExperienceVendor ManagementExecutive Presence

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event PlanningProgram DirectionPipeline MeasurementAccount-Based MarketingClient Experience DesignBudget ManagementData AnalysisAI Agent DevelopmentLogistics CoordinationPerformance Metrics

Soft Skills

LeadershipCollaborationCommunicationStrategic ThinkingProblem Solving

Tools & Technologies

HubSpotAI AgentsEvent Management SoftwareCRM SystemsMarketing Automation Tools

Industry Keywords

SaaSHealthcareProfessional ServicesTechnologyAccount-Based Marketing

About the role

Key responsibilities & impact

Build an experience-led events function that drives measurable business growth
Set the vision for how events support account-based marketing, customer and executive relationships, and pipeline
Lead a lean team using AI agents and automation to expand program reach, personalization, and impact
Define an integrated event marketing strategy and calendar aligned with sales, partner, and segment priorities
Create differentiated clinical-AI experiences and set standards for premium flagship and Tier 1 events
Align programs to pipeline goals with Product, Sales, Customer Success, partners, and segment leaders
Measure sourced and influenced pipeline, cost per qualified meeting, and event ROI
Build a scalable ABM approach using AI account scoring, buying-group mapping, and account-specific content
Oversee national conferences, trade shows, roundtables, executive dinners, and Customer Advisory Boards
Deploy agents and workflows for invitations, briefing books, personalized agendas, CAB synthesis, recaps, and next-best-action follow-up
Turn event sessions and conversations into reusable content and actionable account-engagement insights
Manage budgets, vendors, logistics, spending, and attendance
Brief executives and attending teams with a Run of Show and conference expectations, including meeting goals tracked in HubSpot
Collaborate across Marketing to maximize product launches, brand moments, and lead generation with ICP
Travel regularly for events and experiences

Requirements

What you’ll need

10+ years of experience leading event or experiential marketing at a strategic level, with ownership of program direction and business outcomes
Bachelor’s degree required
Track record of designing and delivering differentiated, high-impact client and executive experiences
Strong commercial acumen, with demonstrated success connecting events to pipeline, revenue, and measurable business outcomes
B2B marketing experience in SaaS, healthcare, professional services, or technology
Hands-on experience building AI agents and automations for targeting, personalization, synthesis, and follow-up
Executive presence and ability to serve as a credible thought partner to marketing, sales, and clinical leadership
Experience leading and developing a lean team across strategy and execution
Experience partnering across Marketing to leverage market moments for product launches, brand moments, and lead generation with ICP
Strong command of vendor management, budgets, and event logistics
Evidence of expanding event capacity and improving follow-through without proportional headcount growth
Ability to work remotely and travel frequently for events and experiences
Preferred: experience supporting partner co-sell motions
Must be legally authorized to work in the United States
Must be willing to answer whether visa sponsorship will be required

Benefits

Comp & perks

Regular travel, typically 25 to 40%
Equal opportunity employer
Accommodations during the hiring process
Opportunity to work on a healthcare-only, safety-focused LLM platform
Opportunity to work with experts from healthcare and AI institutions
Opportunity to work at a company backed by leading healthcare and AI investors