Digital Analytics Engineer

Hometap

. Own Hometap’s product and marketing event data capture and governance .

Posted 10/16/2026full-timeRemote • United StatesJuniorMid-Level💰 $110,000 - $120,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing event taxonomy and tracking plans, ensuring data governance and schema validation. Proficient in SQL and familiar with customer data platforms, capable of collaborating with cross-functional teams to align on tracking standards.

Highest-signal resume keywords

Data Analytics ExperienceSQL ProficiencySegment ManagementEvent Taxonomy KnowledgeJSON Schema Familiarity

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

SQLEvent TaxonomyTracking Plan ManagementData GovernanceSchema Validation

Soft Skills

Clear CommunicationStakeholder Alignment

Tools & Technologies

SegmentAmplitudeMixpanelPostHogGA4GitCI/CD

Industry Keywords

Data CaptureEvent TrackingControlled VocabulariesProperty Typing

Tech Stack

Tools & technologies

CloudJavaScriptSQL

About the role

Key responsibilities & impact

Own Hometap’s product and marketing event data capture and governance
Manage the event taxonomy and tracking plan for roughly 200 product events
Audit Segment inventory, consolidate duplicates and naming drift, and establish governed object-action naming conventions
Build and maintain the tracking plan and deliberately deprecate events as the product changes
Establish enforcement so tracking standards are gated
Configure and manage Segment Protocols for schema validation and violation handling
Manage sources feeding downstream tools
Advise product and engineering on the hybrid capture model and determine server-side versus client-side event capture
Partner with marketing, product, and engineering on tracking requirements and event specifications
Document tracking standards and run event proposal, approval, and deprecation reviews
Build automated monitoring for schema conformance, event volume, and property completeness
Detect naming drift, type mutation, and metric-impacting shifts before they corrupt downstream metrics

Requirements

What you’ll need

2+ years of experience in a Data Analyst, Data Analytics, or similar role
Experience with Segment or a similar customer data platform
Familiarity with Amplitude, Mixpanel, PostHog, or GA4 is a plus
Solid grasp of event taxonomy and tracking-plan concepts, including object-action naming, controlled vocabularies, and property typing
SQL proficiency and comfort querying data in a cloud data warehouse
Working knowledge of JSON Schema and JavaScript
Familiarity with Git and CI/CD
Ability to explain tracking standards clearly to marketing, product, and engineering partners and align non-technical stakeholders on governance

Benefits

Comp & perks

Competitive compensation
Healthcare coverage
Generous PTO
Meaningful equity package
Opportunities for team-building and camaraderie
Meaningful equity
Medical, dental, and vision coverage
Work-from-home stipend
Parental leave
Paid time off