Senior Marketing Operations, Analytics Manager

Horizon3.ai

. Own Horizon3's marketing attribution approach for funnel, pipeline, and revenue impact .

Posted 10/17/2026full-timeRemote • United StatesSenior💰 $145,000 - $185,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing analytics and revenue impact assessment, with a strong focus on building and maintaining marketing attribution models, advanced reporting skills in Salesforce and Tableau, and the ability to translate complex analyses into actionable insights for executive leadership.

Highest-signal resume keywords

Marketing AnalyticsSalesforce ReportingTableauB2B Funnel UnderstandingRevenue Analytics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Attribution ModelsAdvanced Spreadsheet ModelingSQLPythonCPOROIBudget-to-Pipeline PlanningCampaign InfluenceFunnel Conversion AnalysisData Auditing

Soft Skills

Analytical ThinkingAttention to DetailClear CommunicationMentoring

Tools & Technologies

RevSureTableauPower BIGTM ToolsChili PiperZuddlNooksPeerboundGainsightClay

Industry Keywords

B2B SaaSCybersecurityEnterprise Go-to-MarketMarketing OperationsRevenue Impact

Tech Stack

Tools & technologies

Cyber SecurityPythonSQLTableau

About the role

Key responsibilities & impact

Own Horizon3's marketing attribution approach for funnel, pipeline, and revenue impact
Align funnel metric definitions across Marketing, Sales, and Finance
Build CPO, CPL, and ROI reporting by channel, program, and segment
Build and maintain dashboards for funnel, pipeline, campaign ROI, ABM account engagement, and field program performance
Produce executive-ready and board-ready performance narratives with marketing leadership
Build self-serve reporting for routine team questions
Use RevSure and Tableau to provide clear reports and impactful visuals
Analyze funnel conversion, velocity, and cohort performance
Build planning models connecting spend to expected pipeline and support target setting and pipeline forecasting
Design campaign tests and evaluate results honestly
Conduct deep-dive analyses for leadership
Partner on data capture, campaign tracking conventions, and UTM standards
Audit marketing data, flag anomalies, and drive source-level fixes
Use AI tools to speed analysis and reporting
Serve as analytics partner to demand generation, field marketing, campaigns, SDR leadership, RevOps, and Finance
Mentor Marketing Operations Analysts; no direct reports

Requirements

What you’ll need

5+ years of experience in marketing analytics, revenue analytics, or marketing operations in B2B SaaS or technology
Advanced Salesforce reporting skills, including cross-object reports, dashboards, formula fields, and campaign influence
Hands-on experience building and maintaining marketing attribution models and explaining their limits
Strong understanding of the B2B funnel, lead lifecycle, and pipeline mechanics
Advanced spreadsheet modeling skills
Experience with a BI tool such as Tableau, Power BI, or equivalent
Financial fluency with CPO, ROI, and budget-to-pipeline planning
Ability to turn analysis into clear recommendations for executive audiences
High standards for accuracy and ability to check work independently
Experience with RevSure
Working SQL or Python
Experience with GTM tools such as Chili Piper, Zuddl, Nooks, Peerbound, Gainsight, Clay, Influ2, or Reachdesk
Experience in cybersecurity, highly technical B2B markets, or enterprise go-to-market motions
Must be legally authorized to work in the United States
Must be able to work without requiring employment visa sponsorship, or disclose current/future sponsorship requirements

Benefits

Comp & perks

Equity package in the form of stock options for all full-time roles
Health, vision, and dental insurance for you and your family
Flexible vacation policy
Generous parental leave
Career development opportunities
Inclusive and collaborative culture
Remote and hybrid work options depending on role and location
Minimal travel for internal offsites; job-related travel expenses reviewed and approved by manager