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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving sales growth and expanding distribution within the Northeast region, leveraging strong relationships with distributors and key accounts. Capable of executing market activations and providing insightful reporting to leadership.
Highest-signal resume keywords
Food And Beverage Sales ExperienceDistributor ManagementMarket DevelopmentNortheast Market KnowledgePromotional Resource Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales GrowthMarket ActivationForecasting InsightsAccount ManagementMarket Execution
Soft Skills
Self-MotivatedOrganisedResults-DrivenIndependent WorkConfidence
Industry Keywords
FoodserviceDSDBrand GrowthDistributor RelationshipsMarket Conditions
About the role
Key responsibilities & impact- Take ownership of the Northeast region and drive sustainable sales growth
- Expand Huel’s distribution across the Northeast
- Build relationships with distributor ownership, management and sales teams
- Conduct regular ride-withs to understand market conditions and drive execution
- Lead sales meetings and portfolio presentations
- Grow distribution footprint and improve visibility, availability and execution across existing accounts
- Identify and develop new chain and key account opportunities
- Own promotional resources and sampling budgets
- Plan and execute market activations and brand events
- Provide leadership with consistent reporting, forecasting insights and market feedback
- Connect distributors, customers and internal teams across the region
Requirements
What you’ll need- 3+ years’ experience in food and beverage sales
- Strong understanding of growing brands in market
- Proven experience driving growth through distributor management and market development
- Strong knowledge of the Northeast market and its customers, distributors and opportunities
- Willingness to travel extensively across the region, including overnight stays when required
- Willingness to spend around 25–30 hours per week out in market
- Organised, self-motivated and results-driven
- Confidence to work independently and take ownership of the region
- Experience within foodservice and DSD would be a big plus
- Ability to work in a fast-paced environment and think differently
- Background checks may apply where permitted by law, with candidate consent
Benefits
Comp & perks- Flexible working hours
- 30 Paid Vacation Days PLUS Federal Holidays
- Free Huel
- 2 weeks a year to work remotely from anywhere
- 401K Plan
- Commuter Benefits
- Enhanced Family Leave
- Dog friendly
- Monthly gym membership contribution
- Own nutrition plan
- Free 1-on-1 therapy provided by BetterHelp
- Private Medical and Health insurance
- Free life insurance
- Paid Employee Referral Scheme
- Biannual events to celebrate success