Content Marketing Specialist

Hugel Aesthetics

. Develop content for social media, email, websites, and other digital touchpoints while maintaining a consistent brand voice .

Posted 11/3/2026full-timeIrvine • California • United StatesMid-LevelSenior💰 $60,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in content marketing and social media management, with a strong focus on brand voice consistency and audience engagement. Proficient in utilizing performance metrics to refine content strategies and enhance campaign effectiveness.

Highest-signal resume keywords

Content MarketingSocial Media ManagementHubSpot ExperienceVideo EditingProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content DevelopmentEmail MarketingDigital MarketingSocial ListeningCommunity EngagementPerformance TrackingStorytellingBrand MessagingInfluencer CoordinationAudience Segmentation

Soft Skills

Attention to DetailCollaborationStrong WritingEditing SkillsProject Coordination

Tools & Technologies

CanvaAdobe Creative CloudCapCutHubSpotSocial Media Platforms

Industry Keywords

Healthcare MarketingAestheticsBeauty IndustryDigital TouchpointsContent Calendar Management

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Develop content for social media, email, websites, and other digital touchpoints while maintaining a consistent brand voice
Translate brand priorities, campaign concepts, and approved product messaging into content for healthcare professional and consumer audiences
Create and edit short-form video, graphics, captions, and stories
Adapt ambassador, creator, and testimonial content across owned channels
Partner with internal teams, agencies, and creative partners on brand campaigns, educational initiatives, events, and product adoption
Maintain the content calendar and coordinate scheduling, publishing, and day-to-day social channel management
Monitor social trends, platform developments, and cultural moments
Monitor and engage with the community within approved guidelines
Support social listening and reputation monitoring
Track content performance and brand sentiment and recommend improvements
Coordinate medical, legal, and regulatory content review, including submissions, feedback, revisions, and approval tracking
Maintain an organized library of approved content, claims, and usage rights
Draft and build emails, landing pages, and campaign content in HubSpot
Support audience segmentation, automated workflows, nurture campaigns, and email scheduling
Build and optimize automated customer journeys and nurture programs
Monitor email and campaign performance and recommend improvements
Track and report content, social, and email performance, including engagement, audience growth, and conversion
Use performance insights to refine content strategy and recommend time and budget allocation

Requirements

What you’ll need

Bachelor’s degree in marketing, communications, or a related field
Minimum of 3–4 years of experience in content marketing, social media, digital marketing, or a related role, ideally in aesthetics or beauty
Experience managing brand social channels and community engagement, including social listening and reputation management tools
Ability to create and edit social content using tools such as Canva, Adobe Creative Cloud, CapCut, or similar platforms
Experience with HubSpot or a comparable email marketing and automation platform
Experience coordinating influencer or creator partners preferred
Strong writing, editing, and storytelling skills, with examples of content developed for digital channels
Strong project management skills and attention to detail
Ability to coordinate multiple projects and stakeholders
Comfort interpreting performance metrics and applying insights to future content
Ability to manage concurrent deliverables, deadlines, and review cycles
Ability to collaborate across Design, Technology, Brand, Legal/Regulatory, and agency partners
Ability to work in an office environment and sit, stand, or use a computer for extended periods

Benefits

Comp & perks

Medical coverage
Dental coverage
Vision coverage
401(k) program with a company match
Trackless PTO program
Competitive corporate holiday schedule
Wellness programs
Legal services
Identity monitoring