Senior Manager, U.S. Marketing – Strategic Accounts

Hugel Aesthetics

. Own marketing for Hugel Aesthetics' highest-volume, multi-location strategic accounts .

Posted 10/26/2026full-timeIrvine • California • United StatesSenior💰 $160,000 - $185,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic account marketing within the aesthetics and healthcare sectors, with a strong focus on developing tailored marketing campaigns, managing compliance processes, and leveraging data insights for account planning. Proven ability to build relationships with key stakeholders and execute integrated marketing strategies across multiple locations.

Highest-signal resume keywords

Strategic Account MarketingAesthetics Marketing ExperienceCross Functional Promotional Review Committee ExperienceB2B and B2C MarketingSalesforce and Tableau Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Campaign DevelopmentCustomer Engagement StrategiesPromotion Review Compliance ManagementData Analysis and InsightsAccount-Specific Program DevelopmentBudget Management and ROI ReportingCreative Campaign DevelopmentDigital Asset CreationSales Data AnalysisMarket Competitor Monitoring

Soft Skills

Excellent Presentation SkillsStrong Analytical SkillsCustomer FocusRelationship-Building SkillsFlexibility and Adaptability

Tools & Technologies

SalesforceTableauCRM ToolsDigital Marketing PlatformsEmail Marketing Tools

Certifications & Qualifications

Bachelor's Degree in MarketingMBA Preferred

Industry Keywords

AestheticsMedical DevicesConsumer HealthcareStrategic AccountsKey Account Marketing

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Own marketing for Hugel Aesthetics' highest-volume, multi-location strategic accounts
Serve as the dedicated marketing partner to the Strategic Accounts sales team and customers
Onboard account marketing teams and platforms and provide tailored marketing support
Develop unique creative campaigns based on account goals
Serve as the go-to contact for marketing needs and brand partnerships
Liaise on media campaigns and public relations support within strategic accounts
Lead integrated marketing campaigns aligned with strategic account strategy
Develop customer engagement, advertising, executive-focused pitch content, and high-impact customer experiences
Build account-specific programs to grow brand adoption and patient demand across account locations
Balance national consistency with local execution
Help manage Promotion Review Compliance processes and approvable content
Build annual and quarterly marketing plans aligned to account goals, sales targets, and Hugel brand strategy
Segment accounts by size, growth potential, and maturity
Partner with Strategic Accounts sales leaders on account planning, joint business plans, and QBRs
Create in-office patient demand campaigns and collaborate with in-office teams and online channels
Develop and run co-branded campaigns, launch programs, and seasonal promotions
Manage co-op budgets, including proposals, approvals, tracking, and ROI reporting
Create scalable customized toolkits, including in-clinic materials, digital assets, email and social content, and patient-facing collateral
Support grand openings, new-location launches, and account-wide events
Track sell-through, campaign reach, and ROI by account and location
Turn sales and market data into insights for account plans and broader strategy
Monitor competitor activity and recommend responses
Approve corresponding Hugel brand content for accounts
Represent strategic account customer needs inside Marketing
Represent Marketing among Sales partners and align support for strategic accounts
Ensure materials meet regulatory, legal, medical review, and brand guideline requirements
Manage agency partners and vendors

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, or a related field is required; MBA a plus
7-10+ years of marketing experience
At least 3 years of experience in aesthetics, medical devices, or consumer healthcare marketing
Experience in aesthetics sales highly preferred
Experience in marketing at a strategic account or key account in aesthetics is required
Experience working on Cross Functional Promotional Review Committee and PRC/MLR processes for claims is required
Willingness to travel up to 70%
Proven experience in B2B and B2C, as well as key account or channel marketing
Proven marketing experience with strategic accounts, supporting large, multi location customers and interfacing with Owners and Operators of practices
Strong understanding of the commercial ecosystem — sales, marketing, customer operations, and supporting systems
Strong analytical skills; comfortable with sales data, CRM and tools such as Salesforce and Tableau
Excellent presentation skills, with confidence and business acumen in front of senior customer stakeholders
Exceptional written and verbal communication skills
Strategic thinking with hands-on execution
Flexibility and adaptability amid ambiguity and shifting priorities
Record of delivering projects on time and within budget
Customer focus and relationship-building and influencing skills without direct authority

Benefits

Comp & perks

Medical coverage
Dental coverage
Vision coverage
401(k) program with a company match
Trackless PTO program
Competitive corporate holiday schedule
Wellness programs
Legal services
Identity monitoring
Bonuses and equity awards may be included in total compensation