Copywriter

Humana

. Translate briefs and creative direction into clear, compelling copy for marketing and content initiatives .

Posted 11/9/2026full-timeRemote • United StatesJuniorMid-Level💰 $65,000 - $88,600 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in copywriting across multiple channels, including social media, digital, and print, while adhering to brand voice and platform-specific best practices. Strong organizational skills and ability to manage multiple projects in collaborative environments are essential.

Highest-signal resume keywords

Copywriting ExperiencePortfolio DevelopmentStrong Editing SkillsProject ManagementCollaboration with Designers

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CopywritingEditingProofreadingContent DevelopmentMulti-Channel WritingBrand Voice AdaptationAccessibility StandardsPlain Language StandardsPlatform-Native Content WritingAgile Workflows

Soft Skills

Organizational SkillsTime ManagementAdaptabilityConstructive Feedback ResponseCollaboration

Tools & Technologies

GenAIFigmaLucidWorkfront

Certifications & Qualifications

Bachelor’s Degree in EnglishBachelor’s Degree in CommunicationsBachelor’s Degree in Advertising

Industry Keywords

Creative DirectionMarketing InitiativesContent InitiativesSocial MediaDigital MarketingEmail MarketingInternal CommunicationsEditorial Style GuidesCompliance StandardsPHI/HIPAA Information

About the role

Key responsibilities & impact

Translate briefs and creative direction into clear, compelling copy for marketing and content initiatives
Partner with designers, motion designers, and other creatives to develop concepts and creative direction
Explore multiple approaches and contribute ideas throughout the concepting process
Write for organic and paid social media, digital, email, web, video, print, direct mail, and internal communications
Develop headlines, body copy, scripts, and social content tailored to audience, channel, and format
Write in an established brand voice using clear, accurate, plain language
Apply platform-specific best practices and format requirements
Incorporate feedback from creative leadership, legal, compliance, and other partners
Explain the thinking behind copy and respond constructively to feedback
Review work for accuracy, consistency, grammar, and style
Manage multiple projects, meet deadlines, and keep project partners informed
Leverage emerging tools, including GenAI, for ideation, drafting, and iteration
Stay current on industry trends, platform updates, and evolving best practices

Requirements

What you’ll need

Bachelor’s degree or higher in English, Communications, Advertising or related field
2+ years of professional copywriting experience
Portfolio demonstrating concept-driven, multi-channel writing aligned to strategic briefs
Strong writing, editing, and proofreading skills
Ability to adapt voice and tone across audiences, brands, and channels
Working knowledge of accessibility and plain language standards
Experience partnering with designers and cross-functional teams
Excellent organizational and time management skills, with ability to prioritize multiple projects
Ability to adhere to a process calendar
Experience working in collaborative, hybrid or remote team environments
Link to website or PDF portfolio must be submitted with application
Ability to work Eastern Standard Time (EST) hours
Dedicated work space without ongoing interruptions to protect member PHI/HIPAA information
Self-provided internet with minimum 25 Mbps download and 10 Mbps upload speed
Preferred: Experience writing platform-native social media content
Preferred: Familiarity with editorial style guides such as AP style
Preferred: Familiarity with Agile workflows and team structures
Preferred: Experience with collaboration and workflow tools such as Figma, Lucid, and Workfront

Benefits

Comp & perks

Bonus incentive plan based upon company and/or individual performance
Medical, dental and vision benefits
401(k) retirement savings plan
Paid time off
Company holidays
Personal holidays
Paid parental leave
Paid caregiver leave
Short-term disability
Long-term disability
Life insurance
Occasional travel to Humana offices for training or meetings may be required