Senior Managing Director, Global Performance Marketing, Media

Humane World for Animals

. Lead development, execution, and analysis of paid media and performance marketing programs across search, display, social media, DRTV, CTV, podcasts, and third-party list buys .

Posted 9/15/2026full-timeRemote • United StatesSenior💰 $115,000 - $185,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading paid media and performance marketing programs, with a strong focus on budget management, audience segmentation, and strategic vision for donor acquisition and retention. Proficient in leveraging analytical data to optimize campaigns and drive revenue growth.

Highest-signal resume keywords

Paid Media ManagementDigital Marketing StrategyBudget DevelopmentAudience SegmentationAnalytical Thinking

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Digital MarketingPerformance MarketingAttribution ModelsAdvertising Creative DevelopmentCampaign OptimizationData AnalysisMedia AcquisitionBudget AccountabilitySocial Media ManagementDirect-Response Media Techniques

Soft Skills

LeadershipCommunicationCollaborationOrganizational SkillsProblem-Solving

Tools & Technologies

Google AdWordsFacebook Business ManagerGoogle AnalyticsTV AdvertisingRadio AdvertisingStreaming MediaSocial Media PlatformsPerformance Data ToolsMarketing TechnologiesThird-Party Acquisition Partners

Certifications & Qualifications

Bachelor's DegreeMBA Preferred

Industry Keywords

Animal WelfareFundraisingDonor AcquisitionRetention ProgramsBrand PositioningPhilanthropyCampaign PerformanceOnline TrendsSocial ChangeDonation-Funnel Testing

About the role

Key responsibilities & impact

Lead development, execution, and analysis of paid media and performance marketing programs across search, display, social media, DRTV, CTV, podcasts, and third-party list buys
Manage a paid media budget exceeding $13 million and drive 40,000 new donors, 11,000 sustainers, and $4 million in first-year revenue
Develop comprehensive marketing plans for large-scale, segmented donor acquisition and retention programs
Partner with external vendors and internal fundraising teams
Collaborate with Brand Marketing, Digital Marketing, Acquisition Marketing, Philanthropy, Data Analytics, Campaigns, and Finance
Direct planning, execution, and reporting for paid advertising and third-party acquisition partners
Develop blended attribution models to measure advertising spend impact
Set the strategic vision for multi-year supporter growth, retention, revenue, and brand positioning
Lead budget planning and management for paid digital, television, and audio programs
Identify integration opportunities and oversee donation-funnel testing and optimization
Elevate the global social media program across more than 100 social media handles
Lead global testing and investment efforts for new media, partner opportunities, marketing technologies, and capabilities
Evaluate and monitor brand media campaign performance with the brand team and third-party partners
Lead audience segmentation and targeting for prospecting and retention
Provide leadership, organizational development, and management for a growing team
Perform other duties as assigned

Requirements

What you’ll need

Bachelor's degree in business, marketing, design, journalism, English, liberal arts, communications or another relevant field, or equivalent work experience required
MBA preferred
Minimum of ten (10) years of experience in digital marketing and media acquisition
Management experience in a related field, including staff management and leadership, strategy development and execution, and fiscal and budget accountability; preferably in the animal welfare arena
Experience applying analytical thinking and using quantitative and qualitative data to identify, prioritize and pursue opportunities
Experience with TV, Radio, Streaming, Google AdWords, Facebook Business Manager, and Google Analytics desired
Strong leadership, communication and collaboration skills
Ability to prioritize and manage multiple projects simultaneously
Ability to communicate a strategic vision for a team of channel leaders with clearly defined strategies, KPIs and goals
Intensive knowledge of broadcast media, the Internet, online trends, Internet fundraising and/or social change, social media, and paid advertising techniques
Advanced knowledge of advertising creative development and direct-response media performance drivers
Ability to compile, analyze and leverage performance data to identify opportunities and optimize campaigns
Excellent written, verbal communication, and presentation skills
Strong decision-making, organizational, planning, and complex problem-solving skills
Ability to manage multiple competing priorities, duties, and projects
Strong knowledge of business operations, budget development, and management processes
Strong attention to detail and commitment to quality and timely outcomes
Strong interest in animal protection issues preferred

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Humane World for Animals Website LinkedIn All Job Openings 501 - 1000 employees 🤲 Charity 🤝 Non-profit 🌍 Social Impact Charity
Non-profit
Social Impact Humane World for Animals is a global 501(c)(3) nonprofit organization that works to end animal cruelty and suffering in all its forms. The organization conducts rescue and response operations, runs sanctuaries, advocates for policy and legal protections for wildlife and companion animals, campaigns on issues such as farmed animal welfare, animal testing, puppy mills, and trophy hunting, and provides educational resources, pet-care guidance, and volunteer and donation programs. Humane World for Animals operates internationally (lists work across Africa, Asia, Europe, Latin America, North America, and Australia), publishes resources and media (blogs, magazines, podcasts), and solicits public support through donations, fundraising, and a retail store to fund its lifesaving work. Senior Managing Director, Global Performance Marketing, Media Job not on LinkedIn 🔥 33 minutes ago 🇺🇸 United States – Remote 💵 $115k - $185k / year ⏰ Full Time 🟠 Senior 📈 Performance Marketing 👻 Ghost score 0% Apply Now Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Lead development, execution, and analysis of paid media and performance marketing programs across search, display, social media, DRTV, CTV, podcasts, and third-party list buys
Manage a paid media budget exceeding $13 million and drive 40,000 new donors, 11,000 sustainers, and $4 million in first-year revenue
Develop comprehensive marketing plans for large-scale, segmented donor acquisition and retention programs
Partner with external vendors and internal fundraising teams
Collaborate with Brand Marketing, Digital Marketing, Acquisition Marketing, Philanthropy, Data Analytics, Campaigns, and Finance
Direct planning, execution, and reporting for paid advertising and third-party acquisition partners
Develop blended attribution models to measure advertising spend impact
Set the strategic vision for multi-year supporter growth, retention, revenue, and brand positioning
Lead budget planning and management for paid digital, television, and audio programs
Identify integration opportunities and oversee donation-funnel testing and optimization
Elevate the global social media program across more than 100 social media handles
Lead global testing and investment efforts for new media, partner opportunities, marketing technologies, and capabilities
Evaluate and monitor brand media campaign performance with the brand team and third-party partners
Lead audience segmentation and targeting for prospecting and retention
Provide leadership, organizational development, and management for a growing team
Perform other duties as assigned 🎯 Requirements
Bachelor's degree in business, marketing, design, journalism, English, liberal arts, communications or another relevant field, or equivalent work experience required
MBA preferred
Minimum of ten (10) years of experience in digital marketing and media acquisition
Management experience in a related field, including staff management and leadership, strategy development and execution, and fiscal and budget accountability; preferably in the animal welfare arena
Experience applying analytical thinking and using quantitative and qualitative data to identify, prioritize and pursue opportunities
Experience with TV, Radio, Streaming, Google AdWords, Facebook Business Manager, and Google Analytics desired
Strong leadership, communication and collaboration skills
Ability to prioritize and manage multiple projects simultaneously
Ability to communicate a strategic vision for a team of channel leaders with clearly defined strategies, KPIs and goals
Intensive knowledge of broadcast media, the Internet, online trends, Internet fundraising and/or social change, social media, and paid advertising techniques
Advanced knowledge of advertising creative development and direct-response media performance drivers
Ability to compile, analyze and leverage performance data to identify opportunities and optimize campaigns
Excellent written, verbal communication, and presentation skills
Strong decision-making, organizational, planning, and complex problem-solving skills
Ability to manage multiple competing priorities, duties, and projects
Strong knowledge of business operations, budget development, and management processes
Strong attention to detail and commitment to quality and timely outcomes
Strong interest in animal protection issues preferred Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Performance Marketing Manager – DSP, Marketplace Partnership 🔥 1 hour ago Front Row 501 - 1000 🛍️ eCommerce 📣 Marketing 🤝 B2B Website LinkedIn All Job Openings Performance Marketing Manager owning Amazon DSP and AMC campaigns for ecommerce brands. Managing client budgets, reporting, attribution, and marketplace growth strategies. 🇺🇸 United States – Remote 💵 $100k - $125k / year 💰 Private equity on 2024-10 ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing Lead ML Engineer, Performance Marketing 🔥 4 hours ago Root Inc. 1001 - 5000 🚘 Automotive 💼 Consulting 🛡️ Insurance Website LinkedIn All Job Openings Lead ML Engineer building scalable production ML systems for Root’s performance marketing optimization. Developing bidding, targeting, and customer acquisition infrastructure for a data-driven insurance company. 🇺🇸 United States – Remote 💵 $164k - $205k / year 💰 $200M Post IPO debt on 2024-11 ⏰ Full Time 🟠 Senior 📈 Performance Marketing Senior Director, Demand Generation 🔥 6 hours ago Experian 10,000+ employees 💼 Consulting 📣 Marketing 📦 Logistics Website LinkedIn All Job Openings Senior Director leading Experian’s insurance demand generation across channels, experimentation, and analytics. Managing growth strategy, marketing partners, forecasting, and a demand generation team. 🇺🇸 United States – Remote 💵 $176k - $316.9k / year ⏰ Full Time 🟠 Senior 📈 Performance Marketing 🦅 H1B Visa Sponsor Senior Paid Search Specialist – Mobile, App 🔥 8 hours ago Tinuiti 1001 - 5000 📣 Marketing Website LinkedIn All Job Openings Paid Search Senior Specialist optimizing Google and Shopping campaigns for Tinuiti, a full-funnel digital marketing agency. Driving efficient client growth through automation, analytics, and waste reduction. 🇺🇸 United States – Remote 💵 $75k - $85k / year 💰 Debt Financing on 2019-08 ⏰ Full Time 🟠 Senior 📈 Performance Marketing 🦅 H1B Visa Sponsor Performance Marketing Manager – Marketplace Partnership 🔥 8 hours ago Front Row 501 - 1000 🛍️ eCommerce 📣 Marketing 🤝 B2B Website LinkedIn All Job Openings Performance Marketing Manager driving Amazon and omnichannel marketplace advertising for ecommerce brands. Leading paid growth campaigns, analytics, client strategy, and junior team development. 🇺🇸 United States – Remote 💵 $115k - $125k / year 💰 Private equity on 2024-10 ⏰ Full Time 🟡 Mid-level 🟠 Senior 📈 Performance Marketing View More Performance Marketer Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Remote jobs Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources About us Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Is Remote Rocketship legit? Privacy policy Terms of service Job board SEO course Remote Job Search MasterClass Resume Review AI Apply Copilot OpenClaw job finder API docs Find jobs using your resume Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs