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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital marketing campaign management, data analysis, and quality assurance, with strong writing skills and attention to detail. Proficient in collaborating with diverse stakeholders and presenting campaign results effectively.
Highest-signal resume keywords
Digital Marketing Campaign ManagementData AnalysisJIRA Backlog ManagementQuality AssuranceSalesforce Marketing Cloud
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Business AnalysisCampaign ManagementFunctional TestingAnalytical SkillsPresentation Skills
Soft Skills
Attention to DetailCommunication SkillsCollaboration
Tools & Technologies
JIRASalesforce Marketing CloudGoogle AnalyticsEmail Marketing Platforms
Industry Keywords
BankingInsuranceFinancial Services
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Work with the Digital Product Owner to plan and launch Digital Marketing campaigns, and reflect these tasks in the JIRA backlog.
- Validate communications materials to ensure accuracy, consistency, and quality.
- Liaise with the development team and ensure quality assurance of deliverables.
- Support campaign performance analysis.
- Prepare follow-up and campaign results presentations, as well as presentations on use cases and other initiatives.
Requirements
What you’ll need- Experience as a Business Analyst, Campaign Specialist, or in a similar role within a digital environment.
- Strong writing skills and attention to detail.
- Comfortable using JIRA or other backlog management tools.
- Strong analytical skills and the ability to turn data into clear presentations.
- Comfortable working with diverse business and technical stakeholders.
- Experience in banking, insurance, or financial services is valued.
- Experience in QA or functional testing is valued.
- Knowledge of digital marketing tools such as Salesforce Marketing Cloud, Google Analytics, or email marketing platforms is valued.
- Immediate or short-term availability.
Benefits
Comp & perks- Cookies and website privacy controls
- Immediate or short-term availability valued (not a compensation benefit)