Senior Media Buyer

IGAMINGHUNT

. Take full ownership of paid traffic acquisition, with Meta as the primary platform .

Posted 10/22/2026full-timeRemote • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates advanced expertise in performance marketing, particularly in Meta Ads and Google Ads, with a strong focus on budget management, campaign optimization, and creative testing strategies. Proven ability to scale campaigns effectively while maintaining compliance in sensitive advertising verticals.

Highest-signal resume keywords

Meta Ads ManagementGoogle Ads ExperiencePerformance Marketing EconomicsCampaign ScalingTracking and Attribution Configuration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Performance MarketingMedia BuyingCampaign OptimizationCreative TestingBudget ManagementAcquisition Funnel DevelopmentCost Per Acquisition AnalysisConversion Rate OptimizationData AnalysisRevenue-Based Campaign Evaluation

Soft Skills

Analytical SkillsCommercial JudgmentCollaborationMentoring

Tools & Technologies

KeitaroVoluumRedTrackServer-Side Conversion TrackingPostbacks

Industry Keywords

Adult AdvertisingDating AdvertisingNutra AdvertisingGambling AdvertisingPolicy-Sensitive Industries

About the role

Key responsibilities & impact

Take full ownership of paid traffic acquisition, with Meta as the primary platform
Develop acquisition channels through Google Ads, native advertising, and adult ad networks
Plan, launch, test, and scale campaigns targeting the US, UK, and Australian markets
Manage budgets and optimize performance across the entire customer journey
Develop and improve acquisition funnels connecting ads, landing and bridge pages, private chat interactions, and paid conversions
Optimize for cost per chat, cost per first purchase, payback periods, and 30-day customer value
Establish creative testing and scaling processes, including performance thresholds and test-budget allocation
Maintain stable advertising operations in restricted verticals through compliant account structures, careful scaling, account management, and recovery procedures
Build and manage tracking and attribution infrastructure using tools such as Keitaro, server-side conversion events, and postbacks
Collaborate with creative and customer engagement teams to improve messaging, landing pages, conversion quality, and monetization
Monitor advertising profitability and investigate performance discrepancies
Refine acquisition strategies based on revenue and customer behavior
Work directly with the founder on acquisition priorities, performance reviews, and growth opportunities
Potentially mentor and lead junior media buyers

Requirements

What you’ll need

4+ years of hands-on experience in performance marketing or media buying
Substantial exposure to adult, dating, nutra, or gambling advertising verticals
Personally managed monthly Meta advertising budgets of $100,000 or more
Successfully scaled at least one offer from initial testing to $100,000 monthly spend
Advanced expertise in Meta Ads, including campaign structure, creative testing, budget allocation, optimization, and scaling
Practical experience with Google Ads and at least one native or adult advertising network
Strong knowledge of performance marketing economics, acquisition costs, first-purchase conversion, payback periods, customer value, and revenue-based campaign evaluation
Experience maintaining advertising account stability in policy-sensitive industries, including account preparation, gradual scaling, appeals, and recovery from suspensions
Ability to design and execute systematic creative testing strategies and data-backed scaling decisions
Hands-on experience configuring Keitaro, Voluum, RedTrack, or similar tracking platforms, including server-side conversion tracking, postbacks, and attribution troubleshooting
Strong analytical skills and commercial judgment
Ability to independently manage substantial budgets and campaign performance
Ability to demonstrate previous campaign results and personally managed advertising accounts or dashboards during assessment
Upper-intermediate or higher level of English for business communication and daily work
Comfortable advertising to adult (18+) content
Must confirm no use of cloaking, farmed accounts, or other deception of ad platforms

Benefits

Comp & perks

Fully remote work with flexibility to work from any time zone
Competitive senior-level base salary
Direct collaboration with the founder and significant influence over paid acquisition strategy and commercial results
Opportunity to build and develop the media buying function, with potential team leadership responsibilities
Professional development and long-term growth opportunities