Paid Media Executive

Impression

. Set up, manage, and optimise cross-channel Search and Paid Social campaigns .

Posted 10/21/2026full-timeNottingham • United KingdomJunior💰 £25,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing cross-channel Search and Paid Social campaigns, utilizing data-driven tactics and analytics to enhance performance and achieve client business goals. Proficient in extracting insights from complex datasets and presenting actionable recommendations to internal teams and clients.

Highest-signal resume keywords

PPC Campaign ManagementPaid Social Campaign OptimizationGoogle Analytics ProficiencyCompetitor Analysis SkillsAutomated Bidding Strategies

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationData AnalysisCustom ReportingAudience TargetingProduct Feed ManagementSearch Intent UnderstandingSocial Delivery AlgorithmsKPI TrackingMarket Trend AnalysisCommercial Awareness

Soft Skills

Communication SkillsCollaborationInsight Presentation

Tools & Technologies

Google PMaxGoogle ShoppingMeta Advantage+LinkedIn Campaigns

Industry Keywords

Cross-Channel CampaignsCPCCTRCPAROI

About the role

Key responsibilities & impact

Set up, manage, and optimise cross-channel Search and Paid Social campaigns
Optimise product feeds, creative assets, and audience targeting
Select and implement automated bidding strategies aligned with campaign objectives
Contribute data-driven tactics and cross-channel experiments to client roadmaps
Analyse post-click user behaviour using Google Analytics and other platforms
Create custom reports and identify performance improvement opportunities
Extract and interpret complex datasets into actionable recommendations
Own and accurately track campaign-level KPIs across PPC and Paid Social
Analyse competitor activity and market trends
Recommend bidding, targeting, and ad copy or creative improvements
Present insights to internal teams and clients
Share cross-channel findings with the wider department
Explain how daily optimisations and proposed tactics support client business goals
Work with Senior Strategists and develop toward a dual-channel Strategist role

Requirements

What you’ll need

Minimum of 12 months of direct industry experience
Solid hands-on foundation in PPC or Paid Social, or both
Experience setting up, managing, and optimising campaigns across Search and Social platforms
Experience with Google PMax, Shopping, Meta Advantage+, and LinkedIn campaigns
Knowledge of product feeds, creative assets, audiences, and automated bidding strategies
Understanding of search intent and social delivery algorithms
Experience using Google Analytics and other analytics platforms
Ability to extract and interpret complex datasets and create custom reports
Understanding of campaign-level KPIs across PPC and Paid Social
Competitor analysis and market trend analysis skills
Commercial awareness connecting CPC, CTR, and CPA to revenue and ROI
Must live no more than a 90-minute journey from an office location and be able to travel to the office when necessary

Benefits

Comp & perks

4.5-day (33.75 hours) work week
Career progression and competitive salaries
Paid enhanced leave for unexpected personal situations
Company social events and updates
Employer pension contributions through a salary sacrifice pension scheme
Aviva Private Medical Insurance
Drinks and snacks at the office
Menopause and menstruation support
Techscheme
Free eye tests and eye-care vouchers
Dog-friendly offices
National and international conferences
Flexible hybrid working