Vice President, Social Media

Inizio Evoke

. Lead strategic social media and influencer programs across multiple high-profile healthcare and consumer health accounts .

Posted 11/6/2026full-timeRemote • United StatesLead💰 $130,000 - $160,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive expertise in leading strategic social media and influencer programs within the healthcare and consumer health sectors, with a strong focus on compliance, audience engagement, and measurable impact. Proven ability to mentor teams, manage client relationships, and leverage data analytics for informed decision-making.

Highest-signal resume keywords

10+ Years' Experience In Social MediaDeep Expertise Across Instagram, TikTok, LinkedIn, Facebook, XKnowledge Of Healthcare Compliance EnvironmentsExperience Using Social Listening And Analytics ToolsProven Leadership Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media StrategyDigital CommunicationsInfluencer MarketingHealthcare CommunicationsClient Relationship ManagementContent CreationCampaign ExecutionData AnalyticsAudience InsightsBudget Management

Soft Skills

LeadershipMentoringPresentation SkillsWorkshop FacilitationStrategic Oversight

Tools & Technologies

BrandwatchNetBaseJulius

Industry Keywords

HealthcareWellnessPharmaceuticalConsumer HealthSocial TrendsCulturally Relevant StorytellingIntegrated Social Programs

About the role

Key responsibilities & impact

Lead strategic social media and influencer programs across multiple high-profile healthcare and consumer health accounts
Advise clients on social strategy, digital trends, content, and platform innovation within the evolving health landscape
Oversee end-to-end planning and execution of social campaigns, ensuring high-quality delivery, compliance, and measurable impact
Partner with creative, media, digital, and account teams on integrated health communications programs
Lead client workshops, social training sessions, platform trend briefings, and social media best-practice sessions
Use data, analytics, and social listening insights to shape strategy, uncover audience behaviours, and drive recommendations
Build and mentor teams, providing strategic oversight and professional development
Guide new business growth through pitches, strategic proposals, and identifying opportunities across healthcare and consumer health clients
Guide teams and clients through issues management and reputation-sensitive situations in regulated or consumer-facing environments
Report to a Senior Vice President, Social Media

Requirements

What you’ll need

10+ years' experience in social media, digital communications, or influencer marketing within healthcare, wellness, pharmaceutical, or consumer health sectors
Deep expertise across Instagram, TikTok, LinkedIn, Facebook, X, and emerging social channels
Strong understanding of healthcare communications, patient and consumer audiences, social trends, creator partnerships, and culturally relevant storytelling
Experience leading complex client relationships and managing integrated social programmes across multiple accounts
Knowledge of healthcare compliance environments and approval processes
Proven leadership skills with experience mentoring and developing teams
Confidence presenting to senior stakeholders and leading workshops, training sessions, and pitches
Experience using social listening and analytics tools such as Brandwatch, NetBase, Julius, or similar
Commercial acumen with experience managing budgets, forecasting, and supporting business growth

Benefits

Comp & perks

Medical insurance
Dental insurance
401(k)
Tuition reimbursement
Flexible time off
Flexible work environment
Personal support
Tailored learning and development opportunities