Senior Account Executive – K12

Instructure

. Drive new business growth by selling Instructure’s Canvas, MasteryConnect, LearnPlatform, and related services .

Posted 9/23/2026full-timeRemote • United StatesSenior💰 $90,000 - $112,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in driving business growth through strategic sales initiatives in the EdTech sector, with a strong focus on relationship building and consultative selling to C-suite executives. Proficient in utilizing Salesforce CRM for account management and sales forecasting.

Highest-signal resume keywords

5+ Years Sales ExperienceEdTech Sales ExpertiseEnterprise-Level Software SalesStrategic Sales SkillsSalesforce CRM Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Quota AchievementNeeds AnalysisTailored Proposal DevelopmentConsultative SellingSales Forecasting

Soft Skills

Relationship BuildingCommunication SkillsStrategic Thinking

Tools & Technologies

Salesforce CRM

Industry Keywords

EdTechSaaSLearning Management System (LMS)C-Suite SalesEducational Pedagogy

About the role

Key responsibilities & impact

Drive new business growth by selling Instructure’s Canvas, MasteryConnect, LearnPlatform, and related services
Hunt for new-logo business while upselling and cross-selling existing accounts
Share insights with prospective clients to support solution evaluation and selection
Prepare tailored messaging and presentations for prospects
Guide prospects through purchasing to timely closure
Forecast quarterly and annual sales performance
Develop targeted sales strategies and nurture the client pipeline
Build and maintain relationships with school-district stakeholders
Achieve or exceed sales quotas
Partner with Regional Directors and clients to gain referrals and expand market presence
Log accurate account information in Salesforce CRM

Requirements

What you’ll need

5+ years of proven sales experience, ideally within EdTech or SaaS solution sales
Experience with enterprise-level software sales and services
Understanding of educational pedagogy and dynamics of selling an LMS preferred
Demonstrated ability to sell at C-suite and executive leadership levels
Outstanding strategic and consultative sales skills
Ability to conduct thorough needs analyses and develop tailored proposals
Willingness to travel up to 50%
Must pass a background check
Candidates may be required to verify legal name, current physical location, valid contact number, and residential address

Benefits

Comp & perks

Competitive compensation
Full-time employee ownership program
Flexible work culture
Generous time off, including local holidays and annual “Dim the Lights” period
Comprehensive wellness programs and mental health support
Learning and development resources
Professional development tools and tuition reimbursement
Technology and tools needed to do your best work
Motivosity employee recognition program
Inclusive, supportive culture and meaningful connection