Personal Lines Producer

Insurance Office of America

. Develop and execute business development strategies to generate new Personal Lines opportunities and achieve established sales and growth objectives .

Posted 10/16/2026full-timeLorain • Ohio • United StatesJuniorMid-Level💰 $60,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Personal Lines insurance sales, client relationship management, and business development strategies. Proficient in consultative selling and maintaining knowledge of market trends and insurance products.

Highest-signal resume keywords

Active Property & Casualty LicensePersonal Lines Insurance Sales ExperienceConsultative Selling SkillsNetworking and Relationship-BuildingProficiency with CRM Platforms

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Personal Lines Insurance ProductsInsurance Solutions AnalysisSales Strategy DevelopmentRisk ManagementNegotiation Skills

Soft Skills

Communication SkillsInterpersonal SkillsOrganizational SkillsProfessionalismIntegrity

Tools & Technologies

Microsoft OfficeCRM PlatformsAgency Management SystemsLinkedIn

Certifications & Qualifications

Property & Casualty License

Industry Keywords

Business DevelopmentClient Relationship ManagementReferral PartnershipsMarket TrendsInsurance Coverage

About the role

Key responsibilities & impact

Develop and execute business development strategies to generate new Personal Lines opportunities and achieve established sales and growth objectives
Build, maintain, and actively manage a pipeline of prospective clients through networking, referrals, community involvement, and relationship-building activities
Develop long-term client relationships, conduct client reviews, and identify opportunities to strengthen coverage, improve risk management, and drive account growth
Assess client needs, analyze exposures, and recommend insurance solutions aligned with clients' goals and risk profiles
Market and place insurance programs by negotiating coverage options and pricing with carrier partners
Identify cross-selling opportunities and collaborate with partners across Commercial Lines, Employee Benefits, Wealth Management, and other business divisions
Establish and maintain referral partnerships with Realtors, Mortgage Professionals, Financial Advisors, Attorneys, Business Owners, Community Leaders, and other Centers of Influence
Represent IOA at networking events, industry associations, and community functions
Use LinkedIn and other professional networking tools to build credibility and increase market visibility
Maintain knowledge of carrier appetites, market trends, coverage developments, and industry best practices
Partner with service and operations teams to ensure client satisfaction and retention
Demonstrate professionalism, integrity, accountability, and leadership while championing IOA's Core Values

Requirements

What you’ll need

Active Property & Casualty License required
2+ years of Personal Lines insurance sales experience within a retail agency environment preferred
Proven success generating new business, growing client relationships, and achieving sales objectives
Demonstrated ability to develop referral sources and Centers of Influence through networking and relationship-building
Existing professional network and strong community presence preferred
Strong consultative selling, communication, presentation, and interpersonal skills
Working knowledge of Personal Lines insurance products, carrier markets, and coverage solutions
Entrepreneurial mindset with the ability to work independently while collaborating effectively with internal teams and carrier partners
Proficiency with Microsoft Office, CRM platforms, and agency management systems
Strong organizational skills, professional credibility, and commitment to delivering exceptional client service

Benefits

Comp & perks

Competitive salaries and bonus potential
Company-paid health insurance
Paid holidays, vacations, and sick time
401K with employer match
Professional growth and career progression opportunities
Respectful culture and work/family life balance
Community service commitment
Supportive teammates and a rewarding work environment
Commission-based compensation in accordance with the applicable Producer compensation plan