Senior Marketing Executive

Integrity360

. Own and implement the regional marketing plan aligned to corporate objectives .

Posted 10/6/2026full-timeMadrid • SpainSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing regional marketing plans, managing budgets, and optimizing campaign performance to achieve pipeline and revenue targets. Strong capabilities in stakeholder management, event planning, and lead generation support are essential.

Highest-signal resume keywords

Regional Marketing Plan DevelopmentStakeholder ManagementCampaign ManagementEvent ManagementAnalytical and Reporting Capability

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign ManagementProject ManagementBudget ManagementLead GenerationKPI Monitoring

Soft Skills

Communication SkillsInfluencing SkillsOrganizational SkillsStrategic Planning Skills

Industry Keywords

Market OpportunitiesRevenue TargetsIntegrated Campaign PlansEvent BudgetsMDF Opportunities

About the role

Key responsibilities & impact

Own and implement the regional marketing plan aligned to corporate objectives
Act as the primary marketing contact for regional sales and leadership teams
Identify regional market opportunities, trends and growth initiatives
Ensure marketing activities support agreed pipeline and revenue targets
Manage regional marketing budgets and investment priorities
Develop integrated campaign plans and coordinate execution across specialist marketing functions
Monitor campaign performance and recommend optimisation opportunities
Partner with Regional Managing Directors, Sales Directors and Practice Leaders
Present marketing plans, results and recommendations to senior stakeholders
Plan and deliver regional events, executive roundtables, webinars and industry conferences
Coordinate speakers, venues, partners and attendee engagement activities
Manage event budgets and ROI tracking
Develop post-event follow-up and lead nurture activities with sales teams
Develop joint marketing plans with strategic technology partners
Manage MDF opportunities and reporting requirements
Coordinate partner-led campaigns, webinars and events
Support lead generation programmes and contribute to regional pipeline
Ensure effective lead management, tracking and reporting
Monitor marketing performance against agreed KPIs
Brief, coordinate and prioritise Content & Communications, Digital Marketing and Design Specialists

Requirements

What you’ll need

Experience developing and executing regional marketing plans
Commercial awareness
Strategic planning skills
Stakeholder management skills
Project management skills
Campaign management skills
Event management skills
Communication and influencing skills
Analytical and reporting capability
Strong organisational skills
Excellent English language skills

Benefits

Comp & perks

Learning, development and progression opportunities
Dynamic culture focused on innovation, collaboration and continuous growth