Engagement Manager, Retail

International Fresh Produce Association

. Manage assigned retail members, prospects, under-engaged retailers, and at-risk accounts .

Posted 10/27/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic account management and relationship building within the retail sector, leveraging CRM systems to enhance engagement and drive membership value. Capable of developing personalized account plans and synthesizing member feedback to inform actionable strategies.

Highest-signal resume keywords

Strategic Account ManagementCRM Systems ProficiencyRelationship BuildingConsultative DiscoveryMembership Engagement

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Account PlanningPipeline ManagementData AnalysisMember Feedback SynthesisEngagement Strategy Development

Soft Skills

Strong Communication SkillsFacilitation SkillsPresentation SkillsAnalytical SkillsIndependent Prioritization

Tools & Technologies

CRM Software

Industry Keywords

Fresh ProduceFloralAgricultureFood IndustryRetail Membership

About the role

Key responsibilities & impact

Manage assigned retail members, prospects, under-engaged retailers, and at-risk accounts
Understand retailer strategies, business priorities, category structures, operating challenges, key functions, and relationships with IFPA
Develop account plans identifying executives, functional contacts, value utilization, unmet needs, engagement opportunities, renewal risks, and expansion potential
Support prospect conversion, renewal, retention, at-risk recovery, and multi-year opportunities
Identify missing retailers and relevant contacts within existing retail member companies
Activate and validate IFPA’s Membership Value Proposition by identifying member needs and communicating relevant value
Develop personalized activation plans and surface retailer needs to the Director and portfolio teams
Support retail issues forums for discovery, dialogue, value validation, and issue prioritization
Communicate IFPA actions, opportunities, and decisions to retailer contacts
Build relationships with executives and functions including sustainability, food safety, supply chain, health and nutrition, government affairs, marketing, and innovation
Support retail buyer recruitment, attendance, engagement, and relationship development at GPFS
Embed retailers across IFPA portfolios, councils, committees, communities, and initiatives
Coordinate multinational retailer and global business-connection opportunities with IFPA leadership and country managers
Introduce United States-based retailers to IFPA value, relationships, intelligence, advocacy, events, and supply-chain connections in other markets
Maintain relationship maps, account plans, member intelligence, engagement gaps, opportunities, and risks in CRM
Use segmentation, behavioral information, and account intelligence to personalize engagement
Track relationship depth and repeat engagement across initiatives
Document member outcomes, business connections, needs addressed, and evidence of IFPA’s increasing importance to retailers
Achieve retail pipeline, conversion, renewal, retention, and at-risk recovery goals
Improve retailer engagement, representation, business connections, value realization, CRM accuracy, and perception of IFPA’s relevance

Requirements

What you’ll need

5 years of experience in membership, strategic account management, customer success, relationship management, sales, business development, or a related field
Demonstrated ability to build professional relationships, conduct consultative discovery, develop account plans, and manage pipelines or account portfolios
Strong written, verbal, facilitation, presentation, and analytical communication skills
Experience using CRM systems to maintain accurate account, relationship, engagement, and opportunity data
Ability to synthesize member feedback into actionable intelligence and manage multiple priorities independently in a remote environment
Knowledge of the fresh produce, floral, agriculture, food, or related industries preferred
Ability to travel as required

Benefits

Comp & perks

Business-related travel required, primarily in the United States and Canada, averaging 5–7 times per year
Remote work arrangement