Performance Marketing Manager, Malaysia Market

Intrepid Asia

. Lead several accounts or account clusters with executives reporting to you .

Posted 11/5/2026full-timeKuala Lumpur • MalaysiaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing and e-commerce strategies, with a strong focus on client management, campaign optimization, and performance analytics. Proficient in leveraging e-commerce platforms and analytics tools to drive revenue and enhance marketing effectiveness.

Highest-signal resume keywords

Digital Marketing ExperienceClient ManagementE-Commerce Platform KnowledgeGoogle Analytics ProficiencyBudget Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationA/B Testing FrameworksMedia PlanningAd Performance OptimizationE-Commerce TrackingBudget ManagementKPI DevelopmentPerformance ReportingReal-Time Targeting RecommendationsData Analysis

Soft Skills

Strong Analytical SkillsRelationship ManagementAdaptabilityCommunication SkillsProblem-Solving

Tools & Technologies

Google Tag ManagerFacebook PixelUTMCampaign ManagerGoogle Marketing Platform

Certifications & Qualifications

Digital Marketing Certification on MetaGoogle Ads CertificationE-Commerce Platform Certification

Industry Keywords

E-Commerce MarketingMarketplace MarketingClient ManagementAdvertising Success MetricsFast-Paced Start-Up Environment

About the role

Key responsibilities & impact

Lead several accounts or account clusters with executives reporting to you
Act as the go-to person for market leads on the account cluster
Lead client management and ensure strong relationships and smooth execution
Oversee campaign setup, strategic direction, and optimization across Shopee, Lazada, TikTok, Google Shopping, and social media collaborative/CPAS campaigns
Develop marketing plans and KPIs with client teams
Provide ongoing reporting
Manage revenue delivery and budget spending
Perform daily optimization and provide real-time targeting recommendations
Create and implement A/B testing frameworks
Manage analytics and performance report sharing with clients
Advise clients on optimization opportunities and insights

Requirements

What you’ll need

Bachelor’s degree in Marketing, Media, Business, or any related fields
4+ years of digital marketing/e-commerce marketing experience
Experience working with e-commerce platforms or in a marketing role at a media agency, e-commerce enabler, or distributor
Knowledge of e-commerce marketplace marketing, including Lazada, Shopee, and TikTok
Client management experience
Experience in media planning, setting and managing budgets, optimizing ad performance, and negotiating with third parties
Experience with e-commerce tracking, Google Analytics, Google Tag Manager, Facebook Pixel tracking, UTM, and third-party ad serving such as Campaign Manager
Strong understanding of major advertising success metrics
Familiarity with measurement platforms such as Google Analytics and Google Marketing Platform
Strong analytical skills and excellent sense of data and numbers
Ability to quickly adapt and thrive in a fast-paced start-up and e-commerce environment
Fluent in English
Digital Marketing Certification on Meta (Facebook), Google Ads, and e-commerce platforms such as Shopee and Lazada is a plus

Benefits

Comp & perks

Access to state-of-the-art in-house MarTech and sophisticated campaign automation and reporting capabilities
Entrepreneurial initiative and opportunity to work on cutting-edge projects
Collaborative, transparent, supportive team culture
Team lunches, after-work hangouts, and events
Formal training through face-to-face sessions, coaching, and Intrepid Academy
Real-world development experience leading clients, working with advanced technology, and mastering best-in-class processes
Competitive compensation
Comprehensive insurance
Ample leave