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Content Marketing Executive
InvestEngine. Create clear, customer-focused product and growth content and campaigns across web, influencers, email, social, paid advertising, video and in-app channels .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creating customer-focused marketing content across various channels, with strong writing and editing skills. Proficient in managing content from brief to publication while ensuring accuracy and compliance in a regulated environment.
Highest-signal resume keywords
Content CreationSEOCMS ManagementMarketing CampaignsContent Measurement
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
WritingEditingContent AdaptationProduct MessagingCustomer Journey Mapping
Soft Skills
Attention to DetailCollaborationProactivityCuriosity
Tools & Technologies
CMSEmail ToolsSocial Scheduling PlatformsAnalytics
Industry Keywords
FintechFinancial ServicesRegulated EnvironmentProduct LaunchesConversion-Focused Copy
About the role
Key responsibilities & impact- Create clear, customer-focused product and growth content and campaigns across web, influencers, email, social, paid advertising, video and in-app channels
- Support senior colleagues in shaping product messaging frameworks and turning agreed messaging into reusable copy
- Support product and feature launches with coordinated, channel-ready content tailored to audiences and customer journeys
- Write, update and publish product pages and landing pages in the CMS
- Keep evergreen content useful and current using SEO and GEO
- Brief designers, video producers and other contributors with requirements, deadlines and feedback
- Manage content from brief to publication, coordinating reviews and approvals and checking live assets
- Work with product, investment specialists and compliance to keep content accurate, current and appropriately approved
- Review results with channel owners and improve messaging, formats and calls to action
Requirements
What you’ll need- Relevant experience producing and delivering marketing content, with examples of work personally taken from brief to publication
- Strong writing and editing skills
- Practical interest in products and customer journeys
- Ability to translate features into benefits without exaggerating or making unsupported claims
- Experience adapting content across different channels and formats
- Strong organisation and attention to detail
- Proactive, collaborative approach
- Interest in content measurement and confidence using results to improve work
- Curiosity about investing and willingness to learn products, financial promotions requirements and approval processes
- Nice to have: experience in fintech, financial services or another regulated environment
- Nice to have: experience supporting product launches or producing product-led content
- Nice to have: practical experience with a CMS, email tools, social scheduling platforms or analytics
- Nice to have: experience working with designers, video producers, CRM or performance marketing teams
- Nice to have: familiarity with SEO, GEO, conversion-focused copy or customer onboarding content
Benefits
Comp & perks- Low or zero fees for customers
- Award-winning service
- Passionate team
- Support from senior colleagues on strategy, positioning and prioritisation