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IQVIA

Primary Care Sales Representative

IQVIA

. Drive strong brand performance by engaging targeted health care providers and key accounts within an assigned territory .

Posted 10/12/2026full-timeLansing • Michigan • United StatesMid-LevelSenior💰 $100,000 - $120,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong sales performance in the pharmaceutical industry, with expertise in engaging healthcare providers and executing effective sales strategies. Possesses advanced strategic thinking, business acumen, and the ability to build long-term customer relationships.

Highest-signal resume keywords
Pharmaceutical Sales ExperienceBusiness-To-Business Sales ExperienceStrong Presentation SkillsStrategic ThinkingCustomer Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Objectives ExecutionCall PlanningObjection HandlingMarket Intelligence SharingFinancial Target AchievementProduct KnowledgeClinical InsightsEvidence-Based Sales StrategiesCustomer Needs AssessmentKPI Management
Soft Skills
Problem-SolvingCollaborationAdaptabilityCommunicationInnovative Thinking
Tools & Technologies
Business ToolsSales Management Software
Industry Keywords
Therapeutic AreasHealthcare ProvidersManaged HealthcareSpecialty PharmacyPrimary CareImmunologyDermatologyAccount DynamicsDisease State ExpertsMarket Landscape

About the role

Key responsibilities & impact
  • Drive strong brand performance by engaging targeted health care providers and key accounts within an assigned territory
  • Execute against sales objectives, brand KPIs, and financial targets
  • Deliver a compelling and differentiated value proposition while building trusted, long-term customer relationships
  • Conduct disciplined pre-call planning, effective objection handling, and thoughtful post-call evaluation
  • Achieve sales performance, brand KPIs, financial objectives, and marketing goals
  • Develop and implement effective call plans to meet call metrics and optimize customer coverage and frequency
  • Articulate the client value proposition to assigned healthcare providers
  • Identify, engage, and maintain relationships with disease state experts and speakers/advocates
  • Enhance understanding of customer needs, market landscape, competitors, segments, account dynamics, disease areas, product knowledge, clinical insights, and sales expertise
  • Share relevant market intelligence with field teams, brand team, and sales management
  • Address customer needs and expectations, manage challenges, cultivate trusted relationships, and facilitate mutually beneficial agreements between AbbVie and its customers
  • Prepare pre-call strategies using SMART objectives and conduct post-call evaluations
  • Address objections, clarify misunderstandings, respond to concerns, and close sales calls with appropriate calls to action

Requirements

What you’ll need
  • Demonstrated history of success in sales within relevant therapeutic areas
  • Prior pharmaceutical industry experience such as physician/account-based selling, training, managed health care, specialty pharmacy, or marketing is preferred
  • Consistently upholds high standards and delivers exceptional performance
  • Generates impactful ideas for organizational growth and responds proactively to change
  • Provides innovative solutions to optimize business outcomes and resolve challenges
  • Takes ownership in problem-solving, considering broader organizational implications
  • Identifies customer styles and adapts selling approaches accordingly
  • Collaborates effectively within a matrix environment
  • Applies findings to inform and develop evidence-based sales strategies
  • Strong business acumen, proficiency with business tools, and advanced strategic and critical thinking skills
  • Comprehensive scientific, therapeutic, product, and competitive expertise
  • Strong presentation skills
  • Proficient in English, both written and verbal
  • Bachelor's degree in biological sciences, pharmacy, business, or a related field, or equivalent qualifications
  • Willingness to travel with some overnights
  • 1+ years Primary Care/Immunology/Dermatology/Pharmaceutical Sales Experience preferred
  • 3+ years of business-to-business sales experience, military experience, or healthcare sales experience preferred

Benefits

Comp & perks
  • Incentive plans, bonuses, and/or other forms of compensation may be offered
  • Health and welfare benefits
  • Equal opportunity employer