Digital Marketing Specialist

J.S. Held LLC

. Develop and execute digital content across website, social media, email, and integrated digital campaigns .

Posted 11/3/2026full-timeRemote • North Carolina • United StatesMid-LevelSenior💰 $65,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing integrated digital marketing campaigns across various channels, including social media, email, and websites. Proficient in content creation, performance analysis, and stakeholder collaboration to optimize digital presence and engagement.

Highest-signal resume keywords

Digital Marketing Campaign ManagementCopywriting And CopyeditingSocial Media MarketingEmail MarketingWebsite Content Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital Content DevelopmentSEO OptimizationPerformance Metrics AnalysisA/B TestingVisual Design SkillsProject ManagementContent Management SystemsEmail Campaign OptimizationVideo EditingEmerging Technologies Evaluation

Soft Skills

CollaborationStakeholder ManagementDetail-OrientedSolutions-FocusedAdaptability

Tools & Technologies

CRAFT CMSDelivraMicrosoft 365Adobe Creative Cloud

Industry Keywords

Professional Services MarketingIntegrated Digital CampaignsSocial Media Calendar ManagementContent FormatsAudience Segmentation

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Develop and execute digital content across website, social media, email, and integrated digital campaigns
Plan, schedule, and activate integrated digital campaigns across social media, email, and other marketing channels
Partner with subject matter experts, marketing colleagues, corporate communications, design, HR, and business stakeholders
Develop campaign assets including copy, visuals, audience segments, content formats, and calls to action
Manage the corporate social media calendar and publishing schedule
Create, review, and publish organic social content and brand-aligned graphics, videos, and other assets
Monitor social profiles and coordinate responses to comments, tags, reposts, and reputational concerns
Support employees and subject-matter experts through social media training and promotional assets
Develop copy and content for external email communications and manage email campaign delivery
Optimize email campaigns through testing and performance analysis
Manage website content updates in the CRAFT CMS
Publish and maintain articles, news, case studies, locations, biographies, events, and culture content
Support SEO, website performance, and digital optimization initiatives
Conduct website audits and address broken links, outdated content, metadata, tagging, and quality issues
Track social media, email, website, and campaign performance
Develop monthly, quarterly, annual, and ad hoc performance reports
Apply campaign, audience, and A/B testing insights to improve future communications

Requirements

What you’ll need

Project management, organization, and time management skills, with the ability to independently manage multiple initiatives from concept through final reporting
Copywriting and copyediting skills
Social media marketing experience, particularly LinkedIn
Email marketing experience; Delivra experience preferred
Website content management through a CMS
Ability to evaluate emerging technologies and digital trends and recommend appropriate opportunities for adoption
Experience using Microsoft 365 and Adobe Creative Cloud or similar tools
Visual design and creative execution skills
Digital marketing reporting and performance metrics experience
Strong collaboration and stakeholder-management skills
Detail-oriented, solutions-focused, and adaptable approach
Preferred: marketing role experience in a professional services organization
Preferred: video editing experience and capabilities

Benefits

Comp & perks

Flexible work environment allowing employees to work remotely when needed
Flexible Time Off policy
Medical, Dental, and Vision Insurance
401k Match
Commuter Benefit