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Senior Customer Development Manager
Jack Link's Protein Snacks. Lead strategic growth, business development, and distribution execution across military retail channels .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in strategic growth and business development within military retail channels, with a strong focus on sales strategy, relationship management, and category growth. Proficient in analyzing customer data and developing actionable plans to achieve sales and profit goals.
Highest-signal resume keywords
Military Channel Sales ExperienceStrategic Growth LeadershipCustomer Relationship ManagementSales Strategy DevelopmentCPG Industry Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales StrategyCategory Growth PlanningData AnalysisMerchandisingPricing StrategyDistribution ManagementSales Volume MaximizationAccount ManagementStore AuditsPromotional Display Setup
Soft Skills
Strong Communication SkillsPresentation SkillsRelationship BuildingCollaborationAdaptability
Tools & Technologies
MS Office
Industry Keywords
CPGMilitary Retail ChannelsDeCAAAFESNEXCOMMCXCGXBroker NetworksDemand PlanningSales Strategy
About the role
Key responsibilities & impact- Lead strategic growth, business development, and distribution execution across military retail channels
- Own sales strategy for key government and military accounts, including DeCA, AAFES, NEXCOM, MCX, and CGX
- Maximize sales volume, net revenue, and category share for the Link Snacks product portfolio
- Manage direct relationships with military/government buyers, broker networks, and broker partners
- Unlock new distribution placements and optimize product shelf presentation
- Achieve top-line and bottom-line sales and profit goals
- Develop Distribution, Shelving, Merchandising, and Pricing plans to drive category growth
- Align customer strategies with annual business plans and develop 1–3-year strategic customer plans by segment
- Communicate transparently and promptly with internal teams and customers/brokers
- Expand Link Snacks’ in-store presence through channel-specific business opportunities
- Analyze customer data and develop action plans to achieve sales goals
- Collaborate with Demand Planning, RGM, and Sales Strategy on short- and long-term category and channel strategies
- Create and present information compellingly and persuasively
- Build relationships across customer organizations and with Link Snacks executive management, operations, supply planning, accounting, and marketing
- Manage deduction and accounts receivable issues
- Train and lead the broker network where applicable
- Conduct store audits, set up promotional displays, and attend trade shows
- Travel approximately 30%–40% depending on business needs
Requirements
What you’ll need- Bachelor’s degree or equivalent experience
- 5+ years of CPG experience within the industry
- 3+ years of direct sales experience in military channels
- Strong communication and presentation skills
- Solid MS Office skills
- Ability to work in a fast-paced, dynamic environment
- Ability to travel approximately 30%–40% depending on business needs
- Ability to regularly lift, carry, and maneuver 25 or more pounds
- Must be able to sit, use hands and fingers, handle or feel, and talk or hear
- Must be able to stand, walk, reach with hands and arms, and lift for extended periods
Benefits
Comp & perks- Annual incentive and program-specific awards
- Medical benefits
- Dental benefits
- Vision benefits
- Life insurance
- Disability insurance
- 401(k) participation
- Paid holidays
- Paid time off
- Remote work from a dedicated home office
- Modern digital collaboration tools (Microsoft Teams, Slack, Zoom)