Senior Manager, Customer & Experiential Marketing

Jasper

. Own Jasper’s customer story and social-proof engine end to end .

Posted 10/9/2026full-timeRemote • United StatesSenior💰 $160,500 - $194,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in customer marketing and advocacy, with a strong focus on content creation, stakeholder engagement, and program management. Proficient in utilizing AI for content production and measurement, while effectively collaborating across sales and customer success teams.

Highest-signal resume keywords

Customer MarketingContent MarketingStakeholder EngagementAI UtilizationMeasurement Fluency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Customer Story DevelopmentContent CreationProgram ManagementData AnalysisEditorial Skills

Soft Skills

Strong WritingInterpersonal CommunicationCollaboration

Tools & Technologies

MartechAI Tools

Industry Keywords

B2B SaaSEnterprise ExperienceAnalyst RelationsCustomer AdvocacyExecutive-Level Programs

About the role

Key responsibilities & impact

Own Jasper’s customer story and social-proof engine end to end
Run the customer story pipeline from sourcing through legal and brand approval to publication
Publish four customer stories per quarter and build a bench of referenceable accounts
Own the reference database and process for Sales and Customer Success
Recruit, brief, and prepare customers for analyst evaluations, research, and press
Use AI for first drafts, transcript synthesis, and asset variants
Own the byline, webinar, podcast, and joint-session calendar
Partner with Content & Communications and agencies to publish on schedule
Supply customer insight and story material to the community hub and self-paced learning team
Run four User CABs and two Executive CABs annually
Design CAB sessions, run-of-show, speaker recruitment and preparation, content, and post-event asset capture
Develop customer on-site workshop programming with Customer Success
Create content for trends dinners and customer webinars
Deploy proof assets and referenceable champions across pre-sale, post-sale, and enterprise sales programs
Design cross-pollination between experiential moments, prospect conversations, and customer moments
Identify notable account activity with Customer Success and Forward Deployed teams
Measure 90-day product behavior change and pre/post usage deltas
Report quarterly on account coverage, stakeholder depth, retention, expansion and services pipeline, and advocacy conversion
Partner with Marketing Operations and Revenue Operations on reporting and advocacy definitions

Requirements

What you’ll need

8-12 years in customer marketing, advocacy, content marketing, or communications at a B2B SaaS company
Meaningful enterprise experience
Portfolio of customer stories sourced and shepherded through enterprise legal, brand, and communications approval
Experience running a high-touch, executive-level in-person program such as an advisory board, customer council, or summit
Strong writing and editorial instincts
Comfort with senior stakeholders, including CMO-level customers and company executives
AI-forward operating style and experience using AI to remove production work
Measurement fluency with cohort comparisons, usage data, and attribution
Cross-functional credibility with Sales and Customer Success
Familiarity with martech or the AI category
Experience with analyst relations
Must be legally eligible to work in the United States
Role requires at least two years of valid U.S. work authorization
Willingness to travel approximately 20–25%

Benefits

Comp & perks

Comprehensive Health, Dental, and Vision coverage beginning on the first day for employees and their families
401(k) program with up to 2% company matching
Equity grant participation
Flexible PTO
FlexExperience budget ($900 annually)
FlexWellness program ($1,800 annually)
Generous budget for home office setup
$1,500 annual learning and development stipend
16 weeks of paid parental leave