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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing paid media campaigns, particularly with Google Ads and Performance Max, while effectively analyzing performance data to drive strategic recommendations and exceed client KPIs. Strong communication and stakeholder management skills are essential for leading client interactions and collaborating with cross-functional teams.
Highest-signal resume keywords
Google Ads ManagementPerformance MarketingCampaign OptimizationClient-Facing ExperienceAnalytical Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Performance MaxSearch AdvertisingCampaign AnalysisBudget ManagementKPI UnderstandingROASCPACPCConversionsDigital Marketing
Soft Skills
Strong CommunicationOrganizational SkillsStakeholder Management
Tools & Technologies
DV360CM360Meta Ads ManagerTikTok AdsGoogle Workspace
Certifications & Qualifications
Google Ads Certification
Industry Keywords
Automotive IndustryPerformance-Driven Environments
About the role
Key responsibilities & impact- Own paid media campaign performance for a key client, with a strong focus on Google Ads, Performance Max, and Search
- Manage and optimize paid media campaigns across multiple platforms
- Analyze campaign performance and identify opportunities for improvement
- Recommend data-driven optimizations to achieve and exceed client KPIs
- Develop and implement paid media strategies aligned with client objectives, budgets, and business priorities
- Lead client-facing meetings and performance reviews
- Present campaign results, actionable insights, and strategic recommendations
- Build relationships with clients, colleagues, and media partners as a trusted paid media advisor
- Collaborate with local and international teams, including Media Strategy and Client Management
- Oversee client-facing reports and presentations
- Monitor campaign budgets, media efficiency, and KPIs
- Share best practices and guide paid media practitioners
- Stay current with industry trends, platform developments, and emerging technologies
- Report to the Paid Media Director
Requirements
What you’ll need- Fluency in English
- Strong communication, organizational, and stakeholder management skills
- 5+ years of experience in digital marketing and paid media management, with a strong focus on performance marketing
- Advanced hands-on experience with Google Ads, particularly Performance Max and Search, including campaign optimization, performance analysis, and budget management
- Strong analytical skills and ability to translate campaign data into actionable recommendations and measurable results
- Proven experience in client-facing roles, presenting results, leading performance discussions, and providing strategic recommendations
- Strong understanding of performance marketing KPIs, including ROAS, CPA, CPC, and conversions
- Knowledge of DV360, CM360, Meta Ads Manager, and TikTok Ads
- Google Ads certifications, particularly in Search
- Familiarity with Google Workspace (Sheets, Slides, Docs)
- Experience working with clients in the automotive industry or other fast-paced, performance-driven environments is a plus
- Resume in English
Benefits
Comp & perks- Extended maternity leave of 6 months in total
- Work remotely for up to 60% of your days
- One paid day each month (2 hours per week) for self-development
- Access to Jellyfish Learn
- Private health insurance including visual and dental plan coverage