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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing promotional programs and leading teams of Promotional Specialists while ensuring compliance with industry regulations. Proficient in budget management, event execution, and providing constructive feedback to enhance team performance.
Highest-signal resume keywords
Promotional Agency ExperienceOn/Off-Premise Marketing InitiativesBudget ManagementEvent ExecutionProblem-Solving Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Event PlanningPerformance ManagementQuality AssuranceInventory ManagementMicrosoft ExcelMicrosoft PowerPointMicrosoft WordMicrosoft Outlook
Soft Skills
Time ManagementOrganizational SkillsMultitaskingConflict Resolution
Industry Keywords
Adult Beverage ExperiencePromotional SpecialistsSampling ProgramsClient Field MarketingCompliance with State Regulations
About the role
Key responsibilities & impact- Recruit, hire, train, and lead Promotional Specialists
- Execute on-premise, off-premise, and special-event sampling programs
- Serve as the local point of contact for client field marketing
- Meet with clients to gather product and industry information
- Staff promotions and events within assigned geographic regions
- Conduct spot checks to ensure quality standards
- Provide direction, expectations, and constructive feedback to Promotional Specialists
- Manage performance issues and conflict resolution for part-time specialists
- Manage promotional material inventories and client assets
- Conduct event debriefings and share insights with management
- Monitor and audit Promotional Specialists’ daily budget spend
- Complete expense reports and maintain accurate records
- Manage program budgets and event calendars
- Track event execution against targets and goals
- Ensure compliance with state rules and regulations
- Maintain the integrity of reported information
Requirements
What you’ll need- 1-3 years of adult beverage experience preferred
- Familiarity with on/off-premise marketing initiatives
- Prior promotional agency experience preferred
- Strong problem-solving, time management, and organizational skills
- Ability to multitask and meet deadlines
- Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook)
- Must be 21 years of age or older
- Must have reliable transportation
- Must have access to a smartphone
- Ability to lift and transport promotional materials and event assets as needed