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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in recruiting, training, and leading teams of Promotional Specialists while ensuring compliance with industry standards and client expectations. Proficient in managing promotional initiatives, budgets, and performance metrics to drive successful marketing outcomes.
Highest-signal resume keywords
Promotional Agency ExperienceOn/Off-Premise Marketing InitiativesMicrosoft Office ProficiencyProblem-Solving SkillsTime Management Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
RecruitingTrainingPerformance ManagementBudget MonitoringEvent PlanningConflict ResolutionInventory ManagementCompliance ManagementData ReportingPromotional Material Handling
Soft Skills
Organizational SkillsMultitasking AbilityCoaching SkillsConstructive Feedback
Tools & Technologies
Microsoft ExcelMicrosoft PowerPointMicrosoft WordMicrosoft Outlook
Industry Keywords
Adult Beverage ExperienceSampling ProgramsClient Field MarketingPromotional EventsQuality Standards
About the role
Key responsibilities & impact- Recruit, hire, train, and lead Promotional Specialists to execute on- and off-premise sampling programs
- Act as the local point of contact for client field marketing
- Meet with clients to gather information and stay updated on product, industry, and competitive activity
- Staff promotions, special events, and brand or trade events within assigned geographic regions
- Conduct spot checks to ensure quality standards and client expectations are met
- Provide direction, expectations, coaching, and constructive feedback to Promotional Specialists
- Manage performance issues and conflict resolution for part-time specialists
- Manage promotional material inventories, storage units, equipment, and client assets
- Conduct debriefing sessions and share insights, feedback, and key learnings with management
- Monitor and audit Promotional Specialists' daily budget spend
- Complete expense reports, maintain event calendars and records, and track execution against targets
- Ensure compliance with state rules and regulations and maintain integrity of reported information
Requirements
What you’ll need- 1-3 years of adult beverage experience preferred
- Familiarity with on/off-premise marketing initiatives
- Prior promotional agency experience preferred
- Strong problem-solving, time management, and organizational skills
- Ability to multitask and meet deadlines
- Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook)
- Must be 21 years of age or older
- Must have reliable transportation
- Must have access to a smartphone
- Ability to lift and transport promotional materials and event assets as needed
