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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in recruiting, training, and leading Promotional Specialists while effectively managing promotional programs and budgets. Proficient in executing marketing initiatives and ensuring compliance with regulations in the adult beverage industry.
Highest-signal resume keywords
Recruiting And TrainingOn/Off-Premise MarketingBudget ManagementProblem-Solving SkillsMicrosoft Office Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Promotional Program ExecutionPerformance ManagementConflict ResolutionInventory ManagementEvent PlanningRecord KeepingCompliance MonitoringBudget TrackingDebriefing SessionsMarket Activity Reporting
Soft Skills
Time ManagementOrganizational SkillsMultitasking AbilityConstructive FeedbackCommunication Skills
Tools & Technologies
Microsoft ExcelMicrosoft PowerPointMicrosoft WordMicrosoft OutlookSmartphone
Industry Keywords
Adult Beverage ExperiencePromotional Agency ExperienceSampling ProgramsClient Field MarketingQuality StandardsEvent AssetsGeographic Region ManagementPromotional Material ManagementClient Equipment ManagementState Rules Compliance
About the role
Key responsibilities & impact- Recruit, hire, train, and lead Promotional Specialists
- Execute on-premise, off-premise, and special-event sampling programs
- Act as the local point of contact for client field marketing
- Gather client information and report competitive market activity
- Staff promotions and events within the assigned geographic region
- Conduct spot checks to ensure quality standards and client expectations are met
- Provide direction, expectations, and constructive feedback to Promotional Specialists
- Manage performance issues and conflict resolution for part-time specialists
- Manage promotional material inventories, storage units, client equipment, and assets
- Conduct debriefing sessions and share insights with Regional Sampling Manager and Directors
- Monitor and audit daily Promotional Specialists’ budget spend
- Complete expense reports, manage program budgets, maintain event calendars, and track execution against goals
- Maintain accurate records and ensure compliance with state rules and regulations
Requirements
What you’ll need- 1–3 years of adult beverage experience preferred
- Familiarity with on/off-premise marketing initiatives
- Prior promotional agency experience preferred
- Strong problem-solving, time management, and organizational skills
- Ability to multitask and meet deadlines
- Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook)
- Must be 21 years of age or older
- Must have reliable transportation
- Must have access to a smartphone
- Ability to lift and transport promotional materials and event assets as needed
