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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing paid campaigns through Meta Ads Manager, alongside strong capabilities in content creation and copywriting for various digital platforms. Proficient in analyzing campaign performance metrics to drive improvements and enhance engagement.
Highest-signal resume keywords
Meta Ads ManagementContent CreationCampaign OptimizationAnalytical SkillsStrong Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign ManagementCopywritingContent Calendar DevelopmentPerformance TrackingEmail CampaignsBlog WritingSocial Media ManagementLead GenerationConversion Rate OptimizationReturn on Ad Spend (ROAS)
Soft Skills
OrganizationAttention to DetailAutonomy
Tools & Technologies
Meta Ads ManagerMeta Business Manager
Industry Keywords
HealthcareMental HealthWellnessEducationSensitive Industry
About the role
Key responsibilities & impact- Plan, launch, manage, and optimize paid campaigns, primarily through Meta Ads Manager
- Monitor campaign performance and improve leads, conversions, CPL, CPA, and ROAS
- Create and manage organic social media content for Facebook, Instagram, and LinkedIn
- Develop content calendars, campaign concepts, and marketing copy
- Write and edit blogs, newsletters, promotional emails, and other digital content
- Collaborate with subject-matter experts to turn technical or sensitive topics into clear, engaging, and accurate content
- Track campaign and content performance and provide actionable recommendations
- Independently manage priorities and deliverables within allocated monthly hours
Requirements
What you’ll need- Hands-on experience managing Meta Ads / Meta Business Manager campaigns
- Experience with organic social media, copywriting, and content creation
- Experience creating content calendars, blogs, newsletters, or email campaigns
- Strong analytical skills and ability to optimize campaigns based on performance data
- Strong communication, organization, autonomy, and attention to detail
- Intermediate English or above
- Own computer required
- Must be available for recurring meetings during Argentina business hours
- Experience in healthcare, mental health, wellness, education, or another sensitive industry is a plus
Benefits
Comp & perks- Flexible schedule
- Remote work
- Flexible schedule with recurring meetings during Argentina business hours